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IND-Analyst_Content Execution (UGC)

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About Lowe’s
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Bengaluru, Lowe’s India develops innovative technology products and solutions and delivers business capabilities to provide the best omnichannel experience for Lowe’s customers. Lowe’s India employs over 4,200 associates across technology, analytics, merchandising, supply chain, marketing, finance and accounting, product management and shared services. Lowe’s India actively supports the communities it serves through programs focused on skill-building, sustainability and safe homes. For more information, visit, www.lowes.co.in.

About the Team

User Generated Content (UGC) is largely accountable for all Ratings and Reviews pertaining to support, and this responsibility extends to all categories. UGC teams' primary goals are to broaden the scope of the evaluations and re-moderate the feedback provided by customers in accordance with FTC recommendations. The UGC team works in collaboration with the business team and the vendor to develop a number of different techniques with the goal of expanding the scope of the review.

I. Job Summary:
The User-Generated Content role executes maintenance processes from all aspects of customer reviews posted on Lowe’s website which pre-dominantly includes Clean up and day-to-day support of the User Generated Content (UGC). Participates in other activities like syndication, review migration, and creating product family activities to ensure the optimal realization of user-generated value. Additionally, the data analysis identifies opportunities to expand review coverage across product categories, providing recommendations for areas in scope.


II. Roles & Responsibilities:
Core Responsibilities:
  • Executes all formal customer review-related issues and identifies process improvement opportunities.
  • Supports in the execution of efforts to put new processes in place to enhance Lowe’s ability to maintain the library and overall health of items and customer reviews.
  • Partners with the right teams to identify user-generated content gaps and opportunities.
  • Partner with an offshore team to enable review coverage of the Lowe’s catalog.
  • Own the power BI dashboard/Micro Strategy on UGC data
  • Work closely with Brand Advocates to increase the response rate on the Q&A posted by the customer.
  • Collaborate with vendors to improve the performance of their brands and enable them to be more competent in increasing Ratings and Reviews.
  • Able to create and modify SQL queries.
  • Responsible for auditing team members’ work and reporting accuracy percentage.
  • Work towards achieving individual goals and help to achieve UGC goals.
  • Analyze the data on the dashboard and work with MDVs & Brand Advoate for improving the Ratings and reviews
  • Build network and partners with the right teams for any issues needing resolution with regard to UGC
  • Creating and maintaining the relevant documents required in the process.
  • Identifying the efficient ways of working and automating the reports


III. Years of Experience
2+ Years - Experience in product data management, User-generated content and retail industry
+ Knowledge of Power BI, SQL & Micro strategy

IV. Education Qualification & Certifications (optional)
Required Minimum Qualifications:
Bachelor's Degree

V. Skill Set Required
Primary Skills (must have)
  • Knowledge about customer review and ratings
  • Extracting data using SQL
  • Power BI Skills
  • E-commerce/Retail knowledge/ User Generated content
Secondary Skills (desired)
  • Item product Life cycle
  • Supply chain
  • Vendor management
  • Time Management
  • Bazaarvoice knowledge
  • Microstartegy


Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.

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