About the Role
We are releasing a breakthrough AI-driven application and seeking a dynamic Influencer & PR Specialist to build product awareness, credibility, and engagement across the US market. This individual will play a key role in creating strong relationships with influencers, podcasters, and communities while driving impactful PR strategies.
Key Responsibilities
- Identify, connect, and collaborate with podcasters (paid/unpaid) to feature our product and CEO.
- Align with micro-influencers, TikTokers, and YouTubers to generate authentic content and product reviews.
- Develop and execute viral content campaigns to create product hype.
- Conduct email marketing campaigns for influencer and podcaster outreach.
- Build and maintain brand credibility on platforms such as Trustpilot and similar review sites.
- Develop PR strategies to boost visibility and product trust.
- Track influencer campaigns and measure ROI on brand awareness.
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.
- 3+ years of experience in PR, influencer marketing, or brand awareness campaigns.
- Established connections with US-based influencers and podcasters (preferred).
- Strong negotiation, communication, and outreach skills.
- Proven success in managing PR campaigns and influencer collaborations.
- Ability to work independently, remotely, and meet tight deadlines.
Job Type: Full-time
Pay: Rs60,000.00 - Rs70,000.00 per month
Work Location: In person