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Instructor, Business Writing and Copywriting- Adjunct

SUMMARY OF THE JOB:
Teaching faculty at Guilford Technical Community College are responsible for supporting student success by creating an optimum learning environment, responding to student needs, managing effective instructional activities, modeling employability skills, demonstrating professionalism, developing cooperative work relationships with other faculty and staff, supporting college administrative requirements, and maintaining competency in their instructional field. He/she will be responsible for quality instruction and for effective participation and interest in the total affairs of the college.

Under general supervision, this individual will prepare and teach courses designed to prepare students to utilize Business writing and Copywriting more effectively in the workplace. Areas of instruction in designing lesson plans covering copywriting formulas, SEO strategies, brand voice development and digital marketing trends, hands-on experience producing real-world documents, and preparing students for diverse, professional environments. The faculty member must be able to instruct a wide variety of topics within the curriculum in a classroom environment and may be required to teach day, evening and/or weekend hours. Flexibility to teach on any of GTCC’s multiple campuses (Greensboro, Jamestown, High Point or Cameron campus).
Duties/Functions
ESSENTIAL DUTIES/FUNCTIONS:

Teaching
Prepare & teach departmental courses to include:
  • developing learner centered lesson plans
  • employing teaching strategies & instructional materials for different learning styles
  • incorporating, as pedagogically appropriate, current technology in classroom, distance learning and laboratory environments
  • creating and modeling a quality learning environment that supports a diverse student population
  • preparing, distributing and utilizing instructional support materials, including course syllabi, supplementary materials, instructional media and other devices as appropriate
  • conducting appropriate assessment of student learning outcomes in courses and programs/general education as appropriate

Professional Development
Maintain a professional status that supports the instructional mission by:
  • participating in professional development activities to maintain currency in field; maintaining current credentials or licensures as required by program or accreditation
  • participating in professional development opportunities to advance teaching skills and strategies
Administration
Provide daily & ongoing oversight of facilities, equipment and student records to include:
  • maintaining classroom and laboratory spaces including upkeep of assigned equipment
  • providing for the security of facilities, equipment and instructional materials and maintaining safe working conditions
  • maintaining student records (e.g., grades and attendance) in accordance with established deadlines using a variety of technology-based programs (e.g., Colleague, Self Service, Canvas)
  • complying with all applicable college, state and federal rules and regulations

Student Support
Provide an environment conducive to student success to include:
  • addressing student concerns in a timely manner
  • promoting retention/persistence by assisting students to develop strategies for success
  • referring students to campus and community resources when appropriate
  • Demonstrate and model the College’s employability skills: adaptability, communication, information processing, problem solving, responsibility and teamwork.
Difficult Challenges Contacts Education Required
Minimum requirements:
  • Bachelor’s degree in Marketing, Business, English, Communication, Journalism or related field from an institutionally accredited college or university.
  • Experience in business writing, professional communication, or copywriting principles.
Education Preferred
Preferred requirements:
  • Master’s degree in English, Business Communication, Professional Writing, Marketing, Communications, or a closely related field from an institutionally accredited college or university.
  • Current, recognized certifications: Certified Professional Technical Communicator (CPTC), Content Marketing Certification, Copywriting or Content Strategy Certifications, etc.
Experience Required
Minimum requirements:
  • Experience in teaching college-level writing, composition, business communication, or related courses.
  • Teaching and/or industry training experience in any of the following formats: teaching courses, training sessions, conducting professional development workshops, and/or other continuing education seminars.
Experience Preferred
Preferred requirements:
  • 2+ years of teaching experience in higher education (community college or university level).
  • Professional industry experience in Copywriting, Marketing Communications, Corporate Communications or Content Development.
  • Experience integrating real-world business writing applications (e.g., proposals, reports, digital content) into curriculum.
  • Experience with assessment of student learning outcomes.
KSA Required KSA Preferred
KNOWLEDGE, SKILLS & ABILITIES:
The Instructor shall possess an understanding of and commitment to the nature and role of the Community College, particularly its “open door” policy. He/she shall have demonstrated personal and professional competence for the responsibilities assigned. The Instructor must be able to:

1. Multi-task
2. Supports the mission and vision of the college
3. Adapt to changing procedures, protocols or assignments.
4. Create and maintain a learner centered environment
5. Communicate effectively
6. Ability to effectively implement and apply technology solutions.
Additional Duties and Responsibilities
  • Perform all duties as assigned by supervisor.
Department/Job Specific Requirements
Mandatory GTCC Trainings (upon initial hire) and annual updates as required; other required trainings may be added as needed):
1. Reporting Requirements
2. Discrimination & Anti-Harassment (within 30 days of hire; annual refresher thereafter)
3. Shooter on Campus (within 30 days of hire; annual refresher thereafter)
4. Personal Information Protection (within 30 days of hire; annual refresher thereafter)
5. Ethics and Social Responsibility (within 30 days of hire; annual refresher thereafter)
6. Linking Student Learning Outcomes (within 30 days of hire)
7. Canvas Certification (if teaching online or hybrid – within 30 days of hire)

Other:
1. Criminal history checks, with acceptable results, are required.
Physical Demands
1. May include teaching day and evening and on multiple campuses
2. Typical settings specific to discipline classroom or computer lab space
3. Physical Requirements
a. Stand for extended periods of time
b. Lift at least 25 pounds
Posting Type
Posting Detail Information

Posting Number
2026-020-TEMP-P

Open Date
04/21/2026

Close Date

Open Until Filled
Yes

Special Instructions to Applicants

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