Instructor – Digital Marketing & SEO

Job Description:

• Preparation of the training program including the development of lesson plans, lectures, notes/handouts, periodic tests, quizzes, results, daily, weekly & monthly attendance, overall assessment and findings, coordination with parents, student retention and motivational initiatives, identification and marking of dropouts
• Execution of training effectively & efficiently without deviating from the submitted plans and timelines with outstanding results for the students
• Coordinating with other staff members in the planning and execution of all internal activities like timetable development, monthly tests, admission tests, assessment and result announcement processes, etc.

· Supervise classes to ensure all students are learning in a safe and productive environment

· Utilize innovative classroom techniques and methodologies that involve students in challenging learning opportunities;

· Provide feedback to students that will enhance their academic growth

· Maintaining discipline, encouraging creativity, motivation, attitude building and grooming of class students' to optimize results.

· Monitor and report student attendance;

· Attend faculty meetings to formatively evaluate student progress and determine improvement strategies for students;

· Complete summative evaluations highlighting students’ strengths and needs;

· Staying up-to-date on trends and changes in the industry/field through personal research as well as attending seminars, conferences, etc

Requirements:

· Education: Bachelors in Marketing/Digital Marketing/Advertising or a related field.

· Experience: 2 – 4 years of relevant experience (Prior teaching experience would be a plus)

- Demonstrable experience SEO/SEM, marketing database, email, social media and/or display advertising campaigns

- Knowledge of standard and current SEO practices

- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.

- Experience in optimizing landing pages and user funnels

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, Facebook Ads Manager).

- Experience in setting up and optimizing Google Adwords and Facebook/Instagram Ad campaigns.

- Strong analytical skills and data-driven thinking.

Up-to-date with the latest trends and best practices in online marketing.

Job Type: Full-time

Education:

• Bachelor's (Preferred)

Experience:

• Teaching: 2 years (Preferred)

Work Location: In person