Internal Communications Senior Channel Specialist

Job Summary:

The Internal Communications Senior Channel Specialist plays a key role in supporting the development, management and continuous improvement of BDO’s internal communications channels, with a primary focus on the firm’s digital employee experience platform, designed to boost engagement, productivity and retention. This position assists with platform configuration, operational execution and stakeholder coordination to ensure a successful rollout and sustained adoption. The role also supports day-to-day management of platform communications, content governance and usability improvements, ensuring information is accurate, accessible and aligned with business objectives.

The ideal candidate will have a strong understanding of modern intranet capabilities, user experience principles, platform analytics and digital workplace best practices to enable cohesive communications strategies, while also contributing to other communication channels as needed.

Job Duties:

Platform Implementation:

• Supports configuration and deployment of communications-related features and modules in the employee experience platform to meet business needs
• Collaborates with platform vendor to address BDO’s ongoing communications needs and bring new features/functionality, aligning with business requirements and project goals
• Assists with managing contributor permissions, monitors performance metrics and raises support tickets as needed
• Supports communications content migration and site setup in collaboration with Internal Communications and IT teams
• Documents platform-related communications workflows and contributes to training materials for internal users
• Works closely with communications content contributors and site administrators to gather requirements and provide guidance
• Coordinates with internal stakeholders/collaborators to conduct focus groups for usability testing and feedback to improve the user experience
• Partners with the project manager to ensure timely task completion
Analyzes system and communications workflows to identify improvements

Communications Channel Management:

• Assists in executing communications content strategies using the employee experience platform, including calendars and article programming
• Organizes and structures communications content for easy navigation and accessibility
• Utilizes platform features (CMS, social tools, analytics) and applies basic web technologies for customization and troubleshooting
• Reviews platform usage data, tracks KPIs and partners with internal collaborators to conduct user research that guides enhancements and improves performance
• Applies UX design principles and supports personalization/targeting of content and features to improve engagement
• Fosters online community engagement and surfaces user feedback for continuous improvement
• Supports platform-related projects, feature implementations and change initiatives to drive employee adoption
• Troubleshoots issues, ensures accuracy and quality in all communications content and configurations
Stays current with digital workplace technologies and best practices

Change Management & Adoption:

• Assists with change management strategies and user adoption initiatives for new and existing communication channels
Supports training and onboarding for the platform’s communications-related contributors and end-users

Other Responsibilities:

• Creates and curates engaging, relevant communications content aligned with the firm’s style, brand standards and governance policies
• Contributes to additional tasks and initiatives as needed to support Internal Communications goals
Other duties as required

Supervisory Responsibilities:

Qualifications, Knowledge, Skills, and Abilities:

Education:

• Bachelor’s degree and three (3) or more years of experience with digital workplace tools, intranet platforms or systems operations, required; major in Communications, Marketing, Digital Marketing, Information Systems, Business Administration, Computer Science, preferred; OR
High School Diploma or equivalent and five (5) or more years of experience with digital workplace tools, intranet platforms or systems operations, required

Experience:

• Familiarity with web design principles and information architecture, required
Prior experience working in a professionals services environment, preferred

License(s)/Certification(s):

Software:

• Proficient in the use of Microsoft Office Suite, required
• Skilled in using analytics tools for communications channels, required
• Strong working knowledge of SharePoint and Microsoft 365 platforms, required
• Advanced knowledge of content management systems and intranet platforms such as Unily, preferred
Experience with project management tools and agile methodologies, preferred

Language(s):

Other Knowledge, Skills & Abilities:

• Strong organizational and communication skills
• Ability to work across teams and adapt to changing needs
• Empathy and user-focused mindset
• Clear communicator and active listener
• Strong problem-solving and critical thinking
• Team-oriented and flexible
• Ability to analyze data and provide insights
Attention to detail and commitment to quality

Individual salaries that are offered to a candidate are determined after consideration of numerous factors including but not limited to the candidate’s qualifications, experience, skills, and geography.

National Range: $75,000 - $95,000
Maryland Range: $75,000 - $95,000
NYC/Long Island/Westchester Range: $75,000 - $95,000

Join us at BDO, where you will find more than a career, you’ll find a place where your work is impactful, and you are valued for your individuality. We offer flexibility and opportunities for advancement. Our culture is centered around making meaningful connections, approaching interactions with curiosity, and being true to yourself, all while making a positive difference in the world.

At BDO, our purpose of helping people thrive every day is at the heart of everything we do. Together, we are focused on delivering exceptional and sustainable outcomes and value for our people, our clients, and our communities. BDO is proud to be an ESOP company, reflecting a culture that puts people first, by sharing financially in our growth in value with our U.S. team. BDO professionals provide assurance, tax and advisory services for a diverse range of clients across the U.S. and in over 160 countries through our global organization.

BDO is the first large accounting and advisory organization to implement an Employee Stock Ownership Plan (ESOP). A qualified retirement plan, the ESOP offers participants a stake in the firm’s success through beneficial ownership and a unique opportunity to enhance their financial well-being. The ESOP stands as a compelling addition to our comprehensive compensation and Total Rewards benefits* offerings. The annual allocation to the ESOP is fully funded by BDO through investments in company stock and grants employees the chance to grow their wealth over time as their shares vest and grow in value with the firm’s success, with no employee contributions.

We are committed to delivering exceptional experiences to middle market leaders by sharing insight-driven perspectives, helping companies take business as usual to better than usual. With industry knowledge and experience, a breadth and depth of resources, and unwavering commitment to quality, we pride ourselves on:

• Welcoming diverse perspectives and understanding the experience of our professionals and clients
• Empowering team members to explore their full potential
• Our talented team who brings varying skills, knowledge and experience to proactively help our clients navigate an expanding array of complex challenges and opportunities
• Celebrating ingenuity and innovation to transform our business and help our clients transform theirs
• Focus on resilience and sustainability to positively impact our people, clients, and communities
• BDO Total Rewards that encompass so much more than traditional “benefits.” Click here to find out more!

• Benefits may be subject to eligibility requirements.

Equal Opportunity Employer, including disability/vets