Jr Marketing Executive

The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.

Responsibilities

• Identify target audiences, objectives and desired outcomes of marketing campaign
• Research and develop marketing strategy, and evaluate success strategy
• Develop content of marketing campaigns
• Stay up-to-date on current marketing trends
• Develop and execute marketing campaigns to promote our restaurant and coffee shop offerings.
• Manage and grow our social media presence across platforms, including content creation, engagement, and analytics.
• Collaborate with the culinary and barista teams to highlight seasonal menus, specials, and events.
• Create and curate visually appealing content that captures the essence of our brand and products.
• Partner with local influencers and communities to build brand awareness and loyalty.
• Monitor and analyze customer feedback to improve marketing strategies.
• Assist in planning and promoting in-store events, promotions, and campaigns.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2-3 years of experience in marketing, with strong knowledge of social media management.
• Passion for the restaurant and hospitality industry.
• Creative mindset with a flair for storytelling and content creation.
• Proficiency in social media platforms and analytics tools.
• Strong written and verbal communication skills.
• Photography or basic design skills are a plus.