Junior ASO

Job Overview:

We are seeking a motivated and detail-oriented Junior ASO Executive with basic knowledge of App Store Optimization, keyword research, and localization. The candidate will help improve app visibility, downloads, and engagement across app stores.

Key Responsibilities:

• Conduct keyword research to improve app rankings on Google Play and Apple App Store.
• Perform app localization (titles, descriptions, keywords) for different regions/markets.
• Write and optimize app titles, descriptions, and promotional content.
• Monitor app rankings, reviews, and competitor performance.
• Collaborate with design and development teams for optimized creatives (icons, screenshots, etc.).
• Support in preparing ASO performance and progress reports.
• Stay updated with ASO tools, trends, and industry best practices.

Requirements:

• Basic knowledge of ASO, keyword research, and localization.
• Strong writing skills (content writing for app listings/blogs).
• Familiarity with Google Play Console and Apple App Store Connect.
• Analytical mindset with attention to detail.
• Eagerness to learn and grow in digital marketing.

Preferred Skills (Nice to Have):

• Prior content writing or SEO experience.
• Knowledge of localization strategies for global markets.
• Creative approach to engaging app store content.

Benefits:

• Hands-on experience in ASO and app marketing.
• Opportunity to learn from senior marketing experts.
• Growth-oriented and collaborative work environment.

Job Type: Full-time

Work Location: In person