Junior Copywriter

Junior Copywriter

Job Description:

As a Junior Copywriter at Gina Group, you will work closely with our creative team to produce compelling and on-brand written content. This role is designed for someone eager to learn and grow in the field of copywriting while supporting the team with copy across a variety of marketing channels.

Responsibilities:

• Craft engaging content for various platforms including websites, social media posts, email campaigns, digital and print advertisements, blog posts, product descriptions, and more.
• Edit and proofread content to ensure clarity, accuracy, and alignment with the brand’s voice, tone, and messaging.
• Conduct research on target audiences, product features, market trends, and industry terminology to create relevant and engaging content.
• Writing and tailoring content for various platforms, including websites, social media, blogs, email campaigns, advertisements, and product descriptions.

Qualifications:

• Associates or Bachelors preferred
• 2+ years of copy writing experience required.
• Ability to write clear, concise, and engaging copy that resonates with audiences and communicates key messages effectively.
• Strong ability to come up with fresh and innovative ideas for diverse types of content, ensuring creativity flows through all projects.
• Excellent attention to detail to ensure all copy is polished, error-free, and well-structured.
• Ability to gather relevant information to produce accurate and informative content that engages the target audience.
• Capable of adapting your writing to reflect the brand’s tone and messaging, ensuring consistency across all materials.
• Understanding basic SEO principles, such as keyword usage and optimization techniques, particularly for digital content.

Benefits and Perks:

• Hybrid work schedule (4 days onsite; 1 day work from home) & early Fridays
• Generous PTO and paid holidays
• Comprehensive health, dental and vision coverage with FSA or HSA options
• Discounted life insurance
• Short and long-term disability insurance
• Critical illness, accident, and hospital indemnity insurance
• 401K & Profit sharing
• Pre-tax commuter benefits
• Professional development
• Team building and Company events

NY Pay Transparency:

The pay range for this position is ($50,000 - $55,000) annually based on skills and experience.

Equal Opportunity Employer:

Gina Group is an Equal Opportunity Employer. We do not discriminate based on race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.

Recruitment Agencies:

Gina Group does not accept unsolicited agency resumes and will not be held responsible for any fees related to unsolicited resumes.

About Gina Group

Gina Group is an industry-leading wholesale fashion apparel and accessories company specializing in design, manufacturing, and distribution to retail markets. Categories include footwear, hosiery, cold weather, handbags, small leather goods, tech accessories, home goods, and more across a multitude of national brands. Gina has been supplying retail markets with kids, juniors, misses, and men’s products for over 35 years and continues to keep pace with the ever-changing retail landscape. Visit us at www.ginagroup.com to learn more about us.