Lead Generation Specialist

We are looking for a results-driven Lead Generation Specialist with strong expertise in LinkedIn outreach and prospecting . The ideal candidate will be responsible for identifying, connecting with, and nurturing high-quality prospects primarily through LinkedIn, while also leveraging other platforms when required.

Key Responsibilities

• Develop and execute LinkedIn lead generation strategies
• Identify and target decision-makers using LinkedIn (Sales Navigator preferred)
• Send personalized connection requests and follow-up messages
• Build and manage prospect pipelines
• Qualify leads before passing them to the sales team
• Maintain CRM records and track outreach performance
• Achieve weekly and monthly lead generation targets
• Optimize outreach messaging for higher response and conversion rates
• Explore additional platforms (cold email, databases, etc.) to support lead flow

Required Skills & Qualifications

• 1–3+ years of experience in Lead Generation / Business Development
• Proven experience with LinkedIn prospecting
• Hands-on experience with LinkedIn Sales Navigator
• Strong understanding of audience research and targeting
• Experience with CRM tools (HubSpot, Zoho, Salesforce, etc.)
• Excellent written communication skills
• Ability to analyze response rates and optimize outreach campaigns
• Self-motivated and target-oriented mindset

Preferred Skills

• Experience using LinkedIn automation tools (safely and strategically)
• Knowledge of cold email outreach
• Experience in B2B lead generation
• Basic understanding of sales funnel and qualification process

Performance Metrics

• Number of qualified leads generated per month
• LinkedIn response rate
• Conversion from connection to booked call
• Target achievement consistency

Job Type: Full-time

Work Location: In person