We are seeking a results-driven LinkedIn Ads Specialist with at least 2 years of hands-on experience in planning, managing, and optimizing LinkedIn advertising campaigns. The ideal candidate is analytical, creative, and passionate about driving measurable ROI through paid media.
Key Responsibilities
- Plan, set up, and manage LinkedIn ad campaigns (lead generation, brand awareness, retargeting, etc.).
- Conduct audience research and targeting to maximize campaign performance.
- Write and test compelling ad copy, creatives, and CTAs.
- Monitor campaign performance using LinkedIn Campaign Manager and other analytics tools.
- Optimize campaigns for CTR, CPC, CPL, and overall ROI.
- A/B test creatives, headlines, and landing pages to improve conversions.
- Create regular performance reports with actionable insights for stakeholders.
- Stay updated with LinkedIn Ads best practices, algorithm changes, and emerging trends.
Requirements
- 2+ years of proven experience managing LinkedIn ad campaigns.
- Strong knowledge of LinkedIn Campaign Manager and paid social strategies.
- Understanding of B2B marketing funnels and lead generation tactics.
- Proficiency with analytics & reporting tools (Google Analytics, Excel/Sheets, etc.).
- Strong copywriting and creative testing skills.
- Ability to work independently while collaborating with marketing and sales teams.
- Excellent communication, problem-solving, and project management skills.
Nice-to-Have Skills
- Experience with other paid platforms (Meta Ads, Google Ads).
- Knowledge of marketing automation tools (HubSpot, GoHighLevel, etc.).
- Familiarity with retargeting strategies and conversion tracking (pixel setups, UTM tagging).
What We Offer
- Competitive salary and performance-based incentives.
- Opportunity to work with a dynamic marketing team on global campaigns.
- Career growth and professional development opportunities.
- Flexible working environment (remote/hybrid).
Job Type: Full-time
Pay: Rs30,000.00 - Rs40,000.00 per month
Work Location: In person