LinkedIn Specialist & Google Ads
Type: Remote
Timings: Full-time
Excellent Engish Communication skills are necessary due to the nature of this role
Our danish client designs, manufactures, and sells high-quality e-cigarette and vaping products. We focus on delivering simple, reliable alternatives to traditional smoking while expanding our B2B distribution network globally. We are looking for a LinkedIn & Google Ads Specialist to manage and scale our B2B lead generation efforts.
Key Responsibilities
- Plan, execute, and optimize
paid advertising campaigns across LinkedIn and Google Ads
- Manage and optimize Linkedin account and master Lead Generation
- Keep a strong Linkedin Presence
- Develop and implement B2B lead generation strategies targeting distributors, wholesalers, and retail partners
- Create, test, and optimize ad creatives, messaging, and audience targeting
- Conduct A/B testing to improve campaign performance and conversion rates
- Perform keyword research and audience segmentation aligned with B2B intent
- Monitor and optimize campaigns based on CPL, ROI, conversion rates, and other KPIs
- Set up and maintain conversion tracking, analytics, and reporting systems
- Stay up to date with platform policies and best practices, especially for restricted industries
Requirements
- 3+ years of experience working as a LinkedIn Specialist
- 2+ years of experience in Google Ads
- Strong understanding of B2B marketing and lead generation funnels
- Experience targeting decision-makers and business audiences
- Familiarity with conversion tracking tools (GA4, Tag Manager, etc.)
- Ability to analyze data and optimize campaigns for performance
- Experience working within restricted or regulated industries is a plus
Nice to Have
- Experience in vape, tobacco alternatives, or similar industries
- Knowledge of international campaign management (EU/US markets)
- Experience with LinkedIn Sales Navigator or outreach strategies
- Understanding of conversion rate optimization (CRO)
- Strong copywriting skills for B2B ads
What We Offer
- Full-time remote opportunity
- Health Insurance & Provident Fund
- Dynamic & Supportive work environment
Job Type: Part-time
Pay: From Rs200,000.00 per month
Work Location: In person