Local Brand Manager, Healthcare Vertical (Sales)

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Gannett Co., Inc. (NYSE: GCI) is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a scalable, growth focused media and digital marketing solutions company. We endeavor to deliver essential content, marketing solutions, and experiences for curated audiences, advertisers, consumers, and stakeholders by leveraging our diverse teams and suite of products to enrich the local communities and businesses we serve. Our current portfolio of trusted media brands includes the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom. Our digital marketing solutions brand, LocaliQ, uses innovation and software to enable small and medium-sized businesses to grow, and USA TODAY NETWORK Ventures, our events division, creates impactful consumer engagements, promotions, and races. Gannett open roles are featured on various external job boards. When applying to a position at Gannett, you should be completing an application on Gannett Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.gannett.com

• Drive sales for multimedia marketing solutions within key verticals including healthcare, home improvement, education and travel.
• Develop partnerships with enterprise organizations and assist them in achieving business goals through integrated marketing plans.
• Define brand strategies and deliver measurable growth of brand product and revenue adoption.
• Collaborate with internal stakeholders across product, client services, client solutions, and sales operations to strengthen strategic relationships.
• Identify and attend all related business organization meetings in the Westchester market.
• Explore and recommend additional events and organizations for partnership opportunities.
• Represent LOCALiQ at major partner galas, events, and industry gatherings as approved.
• Visit and connect with all business partners and their agencies at least once per quarter per organization.
• Serve as a subject matter expert at industry events, trade shows, and client conventions.
• Articulate the LOCALiQ | USA TODAY Network value proposition and prove ROI with data.
• Create, execute, and manage marketing campaigns supporting healthcare-specific strategies.
• Measure and report performance of campaigns, assess ROI and KPIs.
• Collaborate with sales executives and regional resources to develop integrated proposals and client presentations.

• Advertising Strategy
• Project Management
• Knowledge of Key Industry Verticals and Trends
• Ability to Handle Complex Agency RFPs
• Strong Communication and Presentation Skills
• Attention to Detail
• Implementation of Data-driven Decisions

• Minimum 7 years working closely within the digital marketing industry working with C-Suite level partners and their corresponding agencies.
• 5–7 years demonstrated experience handling complex agency RFPs for major metro clients.
• Experience managing a book of business of $1.5M or larger.
• Strong digital marketing acumen; Google AdWords and Analytics certifications preferred.
• Exceptional written and verbal communication skills with ability to simplify complex concepts.
• Proficiency in MS Office Suite, including Excel, Word, PowerPoint, and Outlook.
• Valid driver’s license, reliable transportation, and minimum liability insurance as required by law.

• Ability to build and maintain strategic relationships within key verticals.
• Consistent participation in industry organizations, events, and galas.
• Ability to deliver on client objectives and exceed revenue targets.
• Demonstrated ability to expand accounts, retain clients, and provide strategic recommendations.

• Uncapped earnings potential.
• Comprehensive training, including intensive onboarding.
• Health, Dental, Vision, HSA, FSA, Life Insurance, Pet Insurance, 401K, and more.
• Generous Managed Time Off (MTO) package including company-paid holidays.
• Energized and passionate team with a fun and flexible workplace.
• Remote work with regular travel within the Tristate area. Must live in the Tri-state region.