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Manager - Business Development

JOB_REQUIREMENTS

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  • Develop and execute comprehensive digital marketing strategies across all online channels
  • Manage and optimize paid media campaigns (Google Ads, Facebook, Instagram..etc)
  • Oversee SEO strategy and content marketing initiatives for organic growth
  • Design and implement email marketing campaigns and automation flows
  • Analyze customer journey data to improve conversion rates and AOV
  • Manage relationships with agencies and technology vendors
  • Monitor and report on KPIs including CAC, LTV, ROAS, and attribution
  • Stay ahead of e-commerce trends and platform updates

Requirements

  • Bachelor's degree in Marketing, Business, or related field
  • 5-7 years of digital marketing experience, 3+ in e-commerce
  • Expert knowledge of Google Ads, Facebook Business Manager, and GA4
  • Strong understanding of SEO, SEM, and conversion optimization
  • Experience with marketing automation platforms in data analysis and visualization tools
  • Understanding of attribution modeling and marketing mix
  • Experience in managing budgets
  • Strong project management and leadership skills

Job Types: Full-time, Permanent, Fresher, Freelance
Contract length: 6 months

Pay: ₹13,951.54 - ₹64,829.45 per month

Work Location: In person

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