This role is aimed at developing impactful marketing content and data-driven insights through market research across the MENAP region. The role supports thought leadership, client engagement, and business development with clear, engaging publications and presentations.
KEY ACCOUNTABILITIES & ACTIVITIES
Marketing Content Development & Publications
- Prepare high-quality marketing documents, including industry reports, white papers, newsletters, and thought leadership pieces.
- Contribute to the creation of Insights public market research reports, particularly for the MENAP market.
- Develop compelling and data-driven presentations, infographics, and brochures for internal and external use.
- Ensure research findings are effectively translated into engaging stakeholder materials.
- Support the production of digital content, including website articles, blog posts, and social media insights.
Market Research & Data Analysis
- Conduct in-depth market research to analyse trends, consumer behaviour, and industry developments across the MENA region.
- Gather and interpret data from various sources, including reports, surveys, and economic indicators.
- Perform quantitative and qualitative analysis to support content creation and business strategy.
- Monitor competitor activities and assess their impact on the market landscape.
- Develop engaging data visualizations and insights to enhance marketing materials.
Client Engagement & Business Support
- Assist in preparing client-facing reports, proposals, and presentations.
- Support business development efforts by providing market intelligence and strategic insights.
- Draft and coordinate research proposals in response to client inquiries and RFPs.
- Present findings in a clear and actionable format to both internal teams and clients.
- Participate in internal and external meetings to provide research-driven marketing support.
Regional Scope & Travel Requirements
- Primarily focused on the GCC market, with potential assignments across the Middle East, North Africa & Pakistan (MENAP) region.
- Travel may be required for industry events, client meetings, or on-ground market research.
REQUIRED KNOWLEDGE, SKILLS, EXPERIENCE & EDUCATION
Knowledge/Skills
- Strong understanding of market research methodologies and data analysis techniques.
- Results-driven, with a focus on delivering high-quality marketing content and research insights.
- Ability to create visually engaging PowerPoint presentations.
- Proficiency in MS Excel, including data analysis and visualization.
- Ability to manage high-pressure situations and accept constructive feedback.
- Strong diplomatic skills for collaborating with key stakeholders and executives.
- Financial awareness, with an understanding of market drivers and economic indicators.
- Self-motivation, with a proactive approach to learning and problem-solving.
- Ability to handle confidential and sensitive information with discretion.
Experience
- Minimum 2 years of experience in market research, content development, or a related field.
- Experience in producing industry reports, publications, and marketing collateral is required for this role.
- Experience in the retail, real estate, or financial sectors is a plus.
Education/Certifications
A Degree in marketing, business, journalism, communications, or a related field.
Package
Market competitive
Send your CVs at careers@insightss.co
Job Type: Full-time
Work Location: In person