Marketing

Job Title: Marketing Specialist

Company: A-Better Heat & Air Conditioning

Location: Ohio or Pennsylvania, United States (Remote)

Employment Type: Full-Time

Salary: $29.00 - $47.00 per hour



Job Overview

A-Better Heat & Air Conditioning is a well-established leader in the HVAC industry, with a proud history of over 40 years providing exceptional heating, ventilation, and air conditioning solutions. While our company is based in Oklahoma, we are excited to be expanding our team and are seeking a creative and driven Marketing Specialist to join us remotely from a base in either Ohio or Pennsylvania. The ideal candidate will be responsible for developing and implementing innovative marketing strategies to enhance our brand presence, engage with our community, and generate qualified leads for our wide range of services, from central air conditioning installations to indoor air quality systems.



Responsibilities

 

• Develop, implement, and manage comprehensive marketing campaigns across various digital and traditional channels.
• Create engaging and informative content for our website, blog, social media platforms, and email newsletters.
• Manage the company's social media presence, fostering community engagement and responding to customer enquiries.
• Conduct search engine optimisation (SEO) and search engine marketing (SEM) activities to increase online visibility and traffic.
• Analyse marketing campaign performance using key metrics and analytics tools, providing regular reports and actionable insights.
• Collaborate with our technical and sales teams to ensure all marketing materials are accurate, compelling, and aligned with business objectives.
• Conduct market research to identify industry trends, competitor activities, and new growth opportunities.
• Maintain a consistent brand voice and identity across all marketing and public-facing communications.

Qualifications

 

• Proven professional experience in a marketing role, with a strong portfolio of successful campaigns.
• Excellent understanding of digital marketing principles, including SEO, content marketing, social media, and email marketing.
• Exceptional written and verbal communication skills with a keen eye for detail.
• Proficient in using marketing analytics tools (e.g., Google Analytics) to measure and report on performance.
• A self-starter with the ability to work independently, manage priorities, and meet deadlines in a remote environment.
• A degree in Marketing, Communications, Business, or a related field is desirable.
• Experience in the home services or HVAC industry would be a significant advantage.

Benefits

 

• A competitive hourly wage.
• The flexibility of a full-time, remote working arrangement.
• Opportunities for professional growth and continued development.
• A supportive and collaborative team environment within a stable and respected company.