Marketing and Corporate Communications Manager

Founded in 1979, today Aras Kargo serves its customers through a network of 14 regional directorates, 27 hubs, nearly 1.000 branches, a fleet of over 5.000 vehicles and 16.000 employees completing 1 million deliveries per day on average, making it the leading parcel delivery company in Turkey with the broadest network. The company took its innovative vision in the industry one step further with its 2020 merger with Austrian Post, leading to global and innovative projects. With its dedication to promoting happiness and making a difference with its range of services, Aras Kargo continues to operate as the top brand in industry using its innovative business model, combining technology with highly-skilled workforce. (Headquarters in Kavacik-Beykoz, Istanbul)

The "Marketing & Corporate Communications Manager" , reporting to the Vice President of Marketing, will be responsible for leading the company’s overall marketing, brand, and corporate communications strategies. This role ensures the successful execution of digital and traditional campaigns, effective budget management, and initiatives that support commercial targets while protecting and strengthening the brand reputation of all group companies.

Qualifications

• Bachelor’s degree in Marketing, Communication, Business Administration, or a related field; Master’s degree is a plus
• 10+ years of experience in marketing and/or corporate communications, preferably in a fast-paced or service-oriented industry; 5+ years of team management and leadership experience
• Experience with marketing automation tools, CRM systems, performance measurement tools; CSR and sponsorship projects
• Strong experience in campaign management, digital marketing, and brand communication, ability to design and execute marketing and communication strategies aligned with company goals
• Strong capability to manage brand image, impactful campaigns, and media relations: up-to-date knowledge of digital trends, social media platforms, and marketing technologies
• Proven ability to manage agencies, cross-functional projects, internal/external stakeholders
• Strong analytical thinking, reporting, and presentation skills
• Strategic mindset with leadership and coaching skills
• Excellent command written and verbal English

Key Responsibilities

• Lead the planning and execution of all brand communication activities in line with brand positioning and market strategies
• Manage project lifecycles for all marketing communications and digital initiatives for Aras subsidiaries, sports club and global projects with Austrian Post
• Conduct sector and competitor analysis; develop, implement, and report new projects and applications to senior management
• Collaborate closely with creative and media agencies to manage campaign planning and execution
• Oversee the management of social media accounts; set the brand’s social media communication strategies and develop new initiatives to increase engagement
• Manage Reputation Management, Media Relations and Content Development, Social Media Management, Crisis Communication, Competitor Monitoring, CSR and Sponsorship Project Management

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https://www.araskargo.com.tr/aydinlatma-metni/ise-alim-faaliyetleri/ise-alim-faaliyetleri-vs