Marketing and Sales Manager

Key Responsibilities

A. Strategic Sales & Marketing Management

• Develop annual sales and marketing plans aligned with the park’s business targets.
• Identify new business opportunities through market research, competitor analysis, and trend monitoring.
• Build and maintain strong client relationships with schools, corporates, and travel agencies to drive group sales and partnerships.
• Manage sales pipelines and ensure timely achievement of monthly and annual targets.

B. Revenue Growth & Business Development

• Lead initiatives to increase ticket sales, memberships, and group bookings.
• Negotiate and close corporate deals, sponsorships, and seasonal promotions.
• Implement upselling and cross-selling strategies across waterpark services, including F&B, retail, and events.

C. Marketing & Brand Promotion

• Oversee marketing campaigns (digital, print, and events) to increase brand visibility.
• Manage social media platforms, online presence, and engagement strategies.
• Develop seasonal promotions, special offers, and loyalty programs.
• Collaborate with creative teams to ensure consistent branding across all platforms.

D. Team Leadership & Collaboration

• Supervise the Sales & Marketing team, providing coaching, training, and performance evaluations.
• Work closely with Operations, Finance, and HR to ensure smooth execution of campaigns and events.
• Represent the waterpark at trade shows, networking events, and industry functions.

E. Compliance & Reporting

• Ensure all marketing and sales activities comply with UAE laws and cultural standards.
• Prepare and present monthly sales reports, forecasts, and ROI analyses to management.
• Monitor budget utilization and optimize marketing spend effectively.

3. Key Performance Indicators (KPIs)

• Achievement of monthly/annual revenue targets.
• Growth in corporate accounts and partnerships.
• ROI on marketing campaigns and promotions.
• Increase in online engagement and digital reach.
• Customer satisfaction and retention rates.

4. Qualifications & Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field (Master’s preferred).
• Minimum of 6 years’ proven experience in marketing and sales, with at least 3 years in a managerial role within leisure, hospitality, or entertainment industries.
• Strong knowledge of UAE and GCC market dynamics.
• Excellent negotiation, communication, and presentation skills.
• Proficiency in digital marketing tools, CRM systems, and MS Office Suite.
• Fluency in English required; Arabic proficiency an advantage.

Job Type: Full-time

Pay: AED5,000.00 - AED7,000.00 per month