Marketing Assistant

Overview
We are seeking a dynamic and detail-oriented Marketing Assistant to join our team. The ideal candidate will play a crucial role in supporting our marketing initiatives across various channels. This position offers an exciting opportunity to work in a fast-paced environment, contributing to both digital and traditional marketing efforts while gaining valuable experience in the field.

Duties

• Assist in the development and execution of marketing campaigns across multiple platforms, including social media, email, and print advertising.
• Conduct research to identify market trends and customer preferences to inform marketing strategies.
• Support SEO efforts by optimizing website content and monitoring performance using tools like Google Analytics.
• Collaborate with the team on content marketing initiatives, including copywriting for blogs, social media posts, and email newsletters.
• Manage social media accounts, creating engaging content and analyzing performance metrics to enhance engagement.
• Help with multichannel marketing strategies, ensuring consistent messaging across all platforms.
• Utilize Adobe Creative Suite to design promotional materials and graphics for campaigns.
• Assist in managing e-commerce platforms, ensuring product listings are up-to-date and optimized for sales.
• Participate in budgeting processes for marketing initiatives and track expenses against allocated budgets.
• Support advertising sales efforts by preparing presentations and assisting with client communications.

Experience

• Proficiency in digital marketing techniques including SEO, content marketing, email marketing, and performance marketing is essential.
• Familiarity with tools such as Google AdWords, Facebook Advertising, WordPress, HTML, and marketing automation software is preferred.
• Experience in B2B marketing strategies is a plus.
• Strong analytical skills with the ability to interpret data from Google Analytics and other reporting tools.
• Excellent research abilities combined with strong copywriting skills to create compelling content.
• Previous experience in product management or sales is beneficial but not required. Join us as we strive to elevate our brand presence through innovative marketing strategies!

Job Type: Full-time

Pay: $20.00 - $28.01 per hour

Work Location: In person