Marketing Assistant

<Overview>
Ignite your passion for marketing by joining our dynamic team as a Marketing Assistant! This vibrant role offers an exciting opportunity to contribute to innovative marketing campaigns, enhance brand visibility, and support strategic initiatives across multiple channels. As a key player in our marketing department, you'll gain hands-on experience in digital marketing, content creation, and campaign management while collaborating with talented professionals dedicated to driving growth and engagement. If you're eager to develop your skills in a fast-paced environment and make a tangible impact, this paid position is the perfect fit for you!

<Responsibilities>

• Assist in developing and executing multichannel marketing strategies that include social media marketing, email campaigns, print advertising, and digital advertising efforts such as Google AdWords and Facebook Advertising.
• Support the creation of compelling content for various platforms, including blogs, social media posts, newsletters, and website updates using copywriting best practices.
• Conduct research on industry trends, competitors, and target audiences to inform marketing initiatives and optimize campaign performance.
• Manage and update website content using WordPress and ensure HTML coding aligns with branding standards.
• Utilize analytics tools like Google Analytics to monitor campaign performance, generate reports, and recommend improvements based on data insights.
• Assist with SEO optimization efforts to improve organic search rankings and increase online visibility.
• Coordinate with sales teams to support advertising sales initiatives and promotional activities that drive revenue growth.
• Support the implementation of marketing automation tools to streamline campaigns and nurture leads effectively.
• Contribute to product management activities by providing market insights and supporting launch strategies for new offerings.
• Help manage budgets for various marketing projects while ensuring efficient allocation of resources.

<Qualifications>

• A strong foundation in digital marketing concepts such as SEO, content marketing, performance marketing, and e-commerce strategies.
• Experience or familiarity with social media platforms including Facebook, Instagram, LinkedIn, and Twitter for business purposes.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for creating visual assets is highly desirable.
• Knowledge of WordPress CMS platform along with basic HTML skills to update website content confidently.
• Ability to analyze data using Google Analytics and other analytics tools to measure campaign success.
• Excellent research skills combined with strong copywriting abilities to craft engaging messages tailored to target audiences.
• Experience with advertising platforms such as Google AdWords (now Google Ads) is a plus.
• Familiarity with marketing automation tools and email marketing platforms to support lead nurturing efforts.
• Strong organizational skills with the ability to manage multiple projects simultaneously within budget constraints.
• Effective communication skills to collaborate across teams including sales, product management, and creative departments. Join us as a Marketing Assistant where your enthusiasm meets strategic thinking! This paid role offers invaluable experience in a thriving environment committed to innovation and professional growth. Bring your energy, creativity, and dedication — together we’ll elevate our brand presence and achieve remarkable results!

Job Types: Full-time, Part-time

Pay: $24.18 - $34.12 per hour

Expected hours: 20 – 35 per week

Work Location: In person