Job Summary
We are seeking a proactive and detail-oriented Marketing Assistant to support our marketing team in executing a variety of digital and traditional marketing initiatives. This role offers an excellent opportunity to gain hands-on experience in multichannel marketing strategies, content creation, and data analysis. The ideal candidate will possess a strong understanding of SEO, social media marketing, and digital advertising tools, contributing to the growth of our brand across multiple platforms. The Marketing Assistant will play a key role in developing engaging content, managing campaigns, and assisting with market research to optimize our marketing efforts.
Responsibilities
- Assist in developing and implementing multichannel marketing campaigns across digital platforms such as social media, email, and websites.
- Support SEO strategies by optimizing website content and conducting keyword research to improve search engine rankings.
- Manage social media accounts, create engaging content, and monitor performance metrics using analytics tools like Google Analytics.
- Coordinate advertising sales efforts and assist with print advertising campaigns to expand brand visibility.
- Utilize various Apps to design marketing materials including banners, flyers, and social media graphics.
- Support digital marketing initiatives such as Google AdWords, Facebook Advertising, and marketing automation tools.
- Contribute to content marketing efforts by writing compelling copy for blogs, emails, and promotional materials.
- Organize networking events
Qualifications
- Bachelor’s degree in Marketing, Communications, or related field preferred.
- Experience or familiarity with SEO, social media marketing, digital marketing tools, and analytics platforms such as Google Analytics.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator), WordPress, HTML basics, and email marketing platforms.
- Strong copywriting skills with the ability to create engaging content tailored for different channels.
- Knowledge of performance marketing techniques including Google AdWords and Facebook Advertising.
- Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
- Excellent research skills with an analytical mindset for interpreting data insights.
- Strong communication skills and team-oriented attitude are essential for success in this role. This position provides valuable experience in the dynamic field of marketing while supporting the growth of innovative campaigns across various channels.
Job Type: Part-time
Pay: From $15.00 per hour
Expected hours: 20 – 30 per week
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
Work Location: On the road