Marketing Assistant

This Marketing Assistant is a Temporary position responsible for supporting the marketing team in executing effective campaigns and initiatives that drive brand awareness and customer engagement. By conducting research, creating content, and assisting in the coordination of marketing activities, they contribute to the overall success of the organization’s marketing efforts.

Key Responsibilities

• Conducts research to identify market trends, customer preferences, and competitive analysis.
• Assists in creating marketing materials, such as brochures, social media posts, newsletters, and press releases.
• Ensure all marketing materials comply with AML, BSA, and other banking regulations. Collaborate with the compliance department to ensure regulatory guidelines are followed in marketing communications.
• Supports the planning and execution of marketing events, including trade shows, webinars, and product launches.
• Maintains and updates the marketing database, ensuring accurate records of contacts and leads.
• Assist in creating and sending email marketing campaigns using tools such as Hubspotp, Constant Contact, etc. Monitor and report on campaign metrics (open rates, click-through rates, etc.).
• Provides administrative assistance to the marketing team, including scheduling meetings and managing calendars.
• Coordinate and manage marketing-related events (community outreach programs, client events, sponsorships, etc.).
• Represent the bank at events, building relationships with clients and potential partners.
• Manage marketing inventory (promotional materials, brochures, etc.).
• Assist with translation services for marketing materials and client communications (if proficient in Spanish or another language).
• Participate in meeting with sister banks. (Spanish required)
• Other duties: Perform other duties as assigned by leaders

Requirements

Education: Technical Studies

Possible Degrees: Business Administration, Marketing

Language: English and Spanish

Technical Knowledge and Skills:

• Verbal and writing skills.
• Project Management.
• Leadership.
• Analytical Skills
• Creativity and adaptability
• Multitasking
• Critical thinking and teamwork

Affirmative action plan/equal employment opportunity (AAP/EEO) statement

It is the policy of IFB to provide equal employment opportunities without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information or any other protected status under applicable law. It is also the policy of this Company to assure that applicants are employed, and that employees are treated during employment, without regard to their race, religion, sex, color, national origin, age or disability.

As a Drug-Free Workplace, we prioritize the safety and well-being of our employees. Applicants selected for hire will be required to pass a pre-employment drug test and background check in accordance with company policy.