Marketing Assistant for Home Care

Job Summary
We are seeking an energetic and detail-oriented Marketing Assistant to join our dynamic marketing team. In this role, you will support the development and execution of innovative marketing strategies across multiple channels, helping to elevate brand visibility and drive engagement. Your enthusiasm and proactive approach will contribute to the success of various campaigns, ensuring they resonate with target audiences and achieve measurable results. This paid position offers a fantastic opportunity to grow your skills in a fast-paced, creative environment while making a tangible impact on our brand presence.

Responsibilities

• Assist in planning, coordinating, and executing multichannel marketing campaigns across digital and print platforms.
• Support content creation efforts, including copywriting for websites, social media posts, email newsletters, and advertising materials.
• Manage social media marketing initiatives by scheduling posts, engaging with followers, and analyzing performance metrics to optimize outreach.
• Implement SEO strategies to improve website visibility and organic search rankings using keyword research and content optimization techniques.
• Contribute to digital marketing activities such as email marketing campaigns, Google AdWords advertising, Facebook Advertising, and marketing automation tools.
• Support e-commerce initiatives by updating product listings on platforms like WordPress and ensuring website content is current and engaging.
• Conduct research on industry trends, competitors, and target audiences to inform marketing strategies.
• Assist in tracking campaign performance using analytics tools like Google Analytics, providing insights for continuous improvement.
• Collaborate with the sales team on advertising sales efforts and product management initiatives to align marketing efforts with business goals.
• Help manage budgets for various campaigns, ensuring cost-effective use of resources while meeting campaign objectives.

Skills

• Proven experience or familiarity with SEO, social media marketing, multichannel marketing, and digital advertising platforms.
• Strong copywriting skills with the ability to craft compelling messages tailored to diverse audiences.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for creating visual content.
• Knowledge of marketing automation tools and performance marketing strategies to optimize campaigns.
• Experience with e-commerce platforms such as WordPress and basic HTML coding is a plus.
• Ability to analyze data using Google Analytics and other analytics tools to measure campaign effectiveness.
• Familiarity with B2B (business-to-business) marketing principles and strategies.
• Excellent research skills to stay ahead of industry trends and competitor activities.
• Strong organizational skills with the ability to manage multiple projects simultaneously within budget constraints.
• Effective communication skills for collaborating across teams and presenting insights clearly. Join us as a Marketing Assistant if you're passionate about creating impactful campaigns that inspire action! Bring your enthusiasm for digital marketing innovation, your eye for detail, and your drive for results — together we’ll elevate our brand’s presence in exciting ways!

Pay: $18.00 - $22.00 per hour

Work Location: In person