Marketing & Content Specialist

Marketing & Content Specialist

Location: Bangalore
Salary: Up to ₹50,000/month
Experience: 2–5 years
Industry: Hospitality / Restaurants

About the Role

We are looking for a creative and proactive Marketing & Content Specialist who can drive brand visibility, create high-impact content, build collaborations, and manage day-to-day marketing activities for our restaurant outlets.

Key ResponsibilitiesContent Creation & Strategy

• Plan and create engaging content for Instagram, Reels, YouTube Shorts, and digital platforms.
• Develop monthly content calendars and ensure timely posting.
• Ideate creative photo/video concepts aligned with brand DNA.

Brand Marketing

• Strengthen brand identity through compelling storytelling and visuals.
• Maintain consistent brand voice across all platforms and campaigns.
• Assist in designing marketing assets (social media posts, flyers, menus, etc.).

Influencer & Brand Collaborations

• Identify and coordinate with influencers and partner brands for promotions.
• Manage collaboration deliverables, barter deals, and paid campaigns.
• Track campaign performance and prepare post-collab reports.

Digital & Social Media Management

• Monitor engagement, reach, and campaign performance metrics.
• Suggest new ideas, trends, and strategies to grow social media presence.
• Run small-scale paid promotions if required.

Campaigns, Events & Activation

• Support outlet-level events, festive campaigns, and promotional activities.
• Coordinate with internal teams for execution and content capture.

Skills & Requirements

• Strong understanding of social media trends (Instagram, Reels, trending audio, etc.)
• Good content creation skills (basic photography/videography preferred).
• Creative thinker with the ability to bring new ideas.
• Good communication and coordination skills.
• Experience in hospitality/F&B is a strong advantage.

Job Type: Full-time

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:

• Health insurance

Work Location: In person