Marketing Coordinator

Job Overview
We are seeking a dynamic and energetic Marketing Coordinator to join our innovative marketing team. In this role, you will be the driving force behind executing impactful marketing campaigns across multiple channels, enhancing brand visibility, and engaging target audiences effectively. Your enthusiasm and strategic mindset will help propel our brand forward, ensuring we stay ahead in a competitive landscape. This paid position offers an exciting opportunity to develop your skills in digital marketing, content creation, and campaign management while contributing to meaningful business growth.

Responsibilities

• Develop and implement multichannel marketing strategies that align with company goals, including digital marketing, social media marketing, and print advertising.
• Manage and optimize advertising campaigns across platforms such as Facebook Advertising, Google AdWords, and other paid media channels to maximize reach and ROI.
• Conduct thorough research to identify market trends, competitor activities, and customer insights to inform marketing initiatives.
• Create compelling content for various platforms including blogs, social media posts, email campaigns, and website pages using strong copywriting skills.
• Oversee the management of the company’s website using WordPress and basic HTML to ensure content is current, engaging, and optimized for SEO.
• Utilize analytics tools like Google Analytics and other performance marketing metrics to track campaign effectiveness and refine strategies accordingly.
• Coordinate with sales teams to support advertising sales efforts and develop promotional materials that drive product awareness.
• Assist in budgeting for marketing projects, monitor expenses, and ensure campaigns stay within allocated budgets.
• Implement marketing automation tools to streamline campaign workflows and improve customer engagement through targeted email marketing campaigns.
• Support product management teams by aligning marketing efforts with product launches and updates.
• Design visual assets using Adobe Creative Suite to enhance campaign aesthetics across digital and print media.

Experience

• Proven experience in digital marketing or a related field with a strong understanding of SEO, social media marketing, content marketing, and performance marketing strategies.
• Hands-on experience managing advertising campaigns on platforms such as Facebook Ads Manager and Google AdWords.
• Familiarity with website management tools like WordPress along with basic knowledge of HTML coding for content updates.
• Proficiency in analytics tools including Google Analytics to measure campaign performance and generate actionable insights.
• Experience in B2B (business-to-business) marketing environments is highly desirable.
• Strong copywriting skills with the ability to craft engaging messages tailored to diverse audiences.
• Knowledge of e-commerce platforms and strategies for driving online sales is a plus.
• Ability to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environment.
• Excellent research skills combined with creative problem-solving abilities to develop innovative marketing solutions. Join us as a Marketing Coordinator if you're passionate about creating impactful campaigns that resonate across channels! Bring your energy, creativity, and strategic thinking to help us elevate our brand presence while gaining invaluable experience in a vibrant team environment!

Pay: From $25.00 per hour

Expected hours: No less than 40 per week

Benefits:

• Flexible schedule
• Happy hour

People with a criminal record are encouraged to apply

Education:

• Associate (Required)

Experience:

• Marketing: 3 years (Preferred)

Work Location: Hybrid remote in Aurora, CO 80014