Marketing Director

Job Title: Marketing Director

Company: Zen Renovations

Location: Washington, DC

Job Type: Full-time - In Person

Zen Renovations

Zen Renovations is a dynamic and innovative design+build remodeling company dedicated to delivering high quality home renovations to residential clients in the DMV.. We specialize in interior renovations including kitchens, baths, and basements. We also construct additions and accessory dwelling units. We pride ourselves on our collaborative approach and commitment to excellence from concept to completion.

Position Summary:

We seek a highly motivated and detail-oriented Marketing Coordinator to join our growing team. The Marketing Coordinator will play a crucial role in supporting the planning, execution, and optimization of our marketing initiatives. This position offers a fantastic opportunity for a creative individual with strong organizational skills to contribute to the growth and brand presence of a reputable design and construction firm.

Key Responsibilities:

• Content Creation & Management:
• Assist in the creation and curation of engaging marketing content, including website copy, blog posts, case studies, project descriptions, social media updates, press releases, and email newsletters.
• Collaborate with project managers, designers, and construction teams to gather information and visuals for marketing materials.
• Maintain and organize a digital asset library (photos, videos, testimonials, project data).
• Social Media Management:
• Develop and implement social media content calendars across various platforms (LinkedIn, Instagram, Facebook, Houzz, etc.).
• Monitor social media channels, engage with followers, and track performance metrics.
• Stay up-to-date with social media trends and best practices in the AEC industry.
• Website Maintenance:
• Update and maintain company website content, including project portfolios, news, and team bios, using a Content Management System (CMS).
• Ensure website accuracy, consistency, and SEO best practices are followed.
• Email Marketing:
• Assist in the creation, scheduling, and deployment of email marketing campaigns.
• Manage and segment email subscriber lists.
• Track and report on email campaign performance.
• Proposal & Presentation Support:
• Support the creation and formatting of marketing collateral for proposals, presentations, and client pitches.
• Ensure all marketing materials adhere to brand guidelines.
• Event & Conference Support:
• Assist with the coordination and logistics for industry events, trade shows, and company-hosted seminars.
• Help prepare marketing materials for events (brochures, signage, giveaways).
• Public Relations & Awards:
• Assist with drafting and distributing press releases for new projects, awards, and company news.
• Support the submission of company projects for industry awards and recognitions.
• Market Research & Analysis:
• Conduct basic market research to identify industry trends, competitor activities, and new business opportunities.
• Track and report on marketing campaign performance, providing insights and recommendations for improvement.
• Administrative Support:
• Maintain marketing calendars and project schedules.
• Assist with general administrative tasks within the marketing department as needed.

Qualifications:

• 5+ years of experience in a marketing role.
• Knowledge of SEO best practices and Google Analytics.
• Superior written and verbal communication skills with impeccable grammar and a keen eye for detail.
• Proficiency in social media platforms and scheduling tools.
• Experience with Content Management Systems (CMS) including Webflow.
• Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact).
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
• Basic understanding of graphic design principles and experience with design software (e.g., Canva, Adobe Creative Suite - Photoshop, InDesign) is a plus.
• Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.
• Highly organized, proactive, and a self-starter with a strong work ethic.
• Team player with excellent interpersonal skills.

What We Offer:

• Competitive salary commensurate with experience.
• Comprehensive benefits package including 4 weeks of PTO, company-paid health insurance, and a Simple IRA plan with a company match.
• Opportunities for professional growth and development.
• Collaborative and supportive work environment.
• The chance to work on exciting and impactful design and construction projects.

To Apply:

Interested candidates are encouraged to submit their resume and a cover letter detailing their relevant experience and why they are a good fit for this role to Kevin Harris, Owner - . No calls, please.

Job Type: Full-time

Pay: From $90,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Experience:

• Digital marketing: 5 years (Preferred)
• Marketing: 5 years (Preferred)

Ability to Commute:

• Washington, DC 20012 (Preferred)

Work Location: In person