Marketing Director, Premium Chocolate (Core & Seasonal)

Job Location: Parsippany

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

About the Role:

As the US Marketing Director for Ferrero Premium Chocolate, you will take the lead in shaping the everyday and seasonal strategy for some of the world’s most beloved premium praline brands—Ferrero Rocher, Ferrero Collection, and Raffaello. This is your chance to drive meaningful growth in a dynamic category, influence senior leaders across global and local teams, and collaborate cross-functionally with peers in the U.S., Canada, and beyond. You’ll bring your strategic vision to life, inspire and play a key role in developing the next generation of talent.

This position is hybrid and will be based out of our North American HQ in Parsippany, NJ.

Main Responsibilities:

• Develop and lead annual Strategic Plan to deliver against brand objectives.
• Collaborate with Global and Regional partners on brand strategy, innovation, and comms.
• Collaborate with the Director of Innovation to integrate platform innovation support with core activities as one powerbrand.
• Collaborate with Sales / TM teams to execute brand strategy in-store through DSMP plans across key channels and customers both all-year round and during key seasonal tentpoles, including Holiday, Val, and Easter.
• Collaborate with E-comm team to develop plans for pure play customers (Amazon) that create the optimal range, content and media support to close fair share gap.
• Lead agency partners across creative, media, social, and PR to develop and execute brand strategy across all consumer touchpoints.
• Lead the strategic deployment of the A&P Budget (including media, promotion, agency fees (Creative, PR & Social, Consumer), packaging design, shopper marketing and CMI)
• Develop a team of marketers; enable their growth to become the future leaders of the organization long-term and level up to the next position in the short-term.

Who we are looking for:

• Bachelors Degree in Business; Masters Degree preferred
• 10+ years experience in CPG Brand Marketing
• Passion, energy, and drive to work with world-class brands
• A strong track record of results
• Excellent verbal and written communication skills. Ability to simplify and create simple clear narratives.
• Experience developing direct reports and building teams
• Experience leading cross functional and global interdependencies with ability to influence
• Strong analytical skills & fact based decision-making
• Sensitive and adaptable to foreign cultures; foreign languages
• Excellent computer skills: Microsoft Excel, PowerPoint, Word
• SAP knowledge a plus
• Experience with Budget and P&L leadership

Compensation Data

The base salary range for this position is $162,771 - $217,028 annually. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time.

In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits. Learn more about our benefits at https://www.ferrerocareers.com/us/en/our-benefits

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

Ferrero N.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics