Marketing Executive

Job Responsibilities

• Participate in the planning and execution of the company's overseas brand marketing activities, including but not limited to exhibitions, conferences, and forums. Ensure effective showcasing of key products at events, facilitate efficient interaction with key clients, and gather high-quality sales leads.
• Be responsible for the operation of brand social media platforms (primarily Facebook, LinkedIn, WeChat Official Account) and the official website. Propose and execute reasonable optimization plans for overseas digital marketing channels and content.
• Maintain relationships with overseas media and industry associations, liaise with relevant bodies to ensure the widespread dissemination of a positive brand and product image.

Job Requirements

• Bachelor's degree or above, with at least 3 years of relevant work experience in marketing or brand PR.
• Proven experience in planning and executing domestic and overseas exhibitions/offline events, coupled with hands-on experience operating brand-owned online media platforms.
• Strong planning and copywriting skills, creative thinking, and a good aesthetic sense.
• Quick learning ability, self motivated, with excellent communication and execution skills. Ability to assist department leadership in flexibly and efficiently integrating internal and external resources and driving project completion.