Marketing Executive

COMPANY: WATER GUAGE

Job Title: Marketing Executive – IoT Devices
Location: INDORE
Employment Type: Full-Time
Industry: IoT / Smart Home / Water Management
Experience: 0-2 Years in B2C or B2B Marketing (preferably in IoT, SaaS, or Consumer Devices)

About the Company:

WaterGauge is a next-generation IoT-based smart water monitoring and control solution designed to optimize water usage, prevent overflow, and automate motor operations in homes, bungalows, and residential societies. We are on a mission to drive water conservation through intelligent automation and data-driven insights.

Role Overview:

We are looking for a dynamic and self-driven Marketing Executive to spearhead marketing initiatives for WaterGauge devices at the society and bungalow level. You will be responsible for lead generation, local outreach, partnership development, and on-ground campaign execution.

Key Responsibilities:

• Identify and target residential societies, bungalows, and gated communities for IoT device installation.
• Conduct awareness campaigns (offline and digital) showcasing the benefits of smart water management.
• Collaborate with facility managers, RWAs (Resident Welfare Associations), and real estate developers to build partnerships.
• Manage local promotions, demo events, and live product demonstrations at residential societies.
• Generate qualified leads and coordinate with the technical team for site assessments and installations.
• Develop and distribute brochures, flyers, and digital content to support marketing efforts.
• Collect feedback, monitor customer satisfaction, and recommend improvements to the marketing strategy.

Required Skills and Qualifications:

• Bachelor's degree in Marketing, Business Administration, or related field.
• 1+ years of experience in direct or field marketing, preferably in IoT, smart home, or utility-based services.
• Strong communication, persuasion, and interpersonal skills.
• Ability to work independently, manage targets, and report results.
• Familiarity with CRM tools, Excel/Sheets, and basic digital marketing techniques.
• Willingness to travel locally for in-person campaigns and demos.

Preferred (Bonus) Skills:

• Experience marketing IoT or smart home products.
• Understanding of residential property management and gated society operations.
• Language fluency in local dialects for better community outreach.

Compensation:

• Competitive salary with performance incentives.
• Travel allowance and campaign-based bonuses.
• Opportunity to grow in a fast-scaling tech-driven environment.

Share you resume at: hr@synetalsolutions.com

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: In person