Marketing Executive

Position: Marketing Executive

Location: Qatar

Department: Marketing & Communications

Reports to: Marketing Manager

Role Overview

We are looking for a dynamic, creative, and data-driven Marketing Executive to support the planning, execution, and optimization of our marketing and branding activities across digital and offline channels. The ideal candidate is proactive, detail-oriented, and passionate about driving brand visibility, lead generation, and engaging communication for Swan Global and its associated brands.

Key Responsibilities

1. Digital Marketing & Campaign Execution

• Support the creation and execution of digital marketing campaigns across LinkedIn, Meta, Google, and email.
• Manage and optimize content calendars, ad creatives, targeting strategies, and performance tracking.
• Monitor campaign KPIs (CTR, CPC, conversions, engagement) and prepare weekly performance reports.

2. Content Creation & Branding

• Create engaging content for social media, websites, blogs, newsletters, and presentations.
• Assist in developing marketing collateral: brochures, profiles, videos, testimonials, and case studies.
• Maintain brand consistency across all communication channels.

3. Social Media Management

• Manage posting schedules, audience engagement, community responses, and analytics.
• Track competitor activities and identify opportunities for better visibility.

4. Event, Activation & Sponsorship Support

• Assist in planning and coordinating corporate events, exhibitions, sponsorships, and client activations.
• Manage vendor coordination, logistics, and branding requirements.

5. Website & CRM Support

• Coordinate website updates, landing page improvements, and SEO enhancements.
• Support CRM and marketing automation tasks (lead nurturing, email campaigns, analytics).

6. Analytics & Reporting

• Track, analyse, and report on campaign performance and marketing ROI.
• Use data to recommend improvements and drive marketing decisions.

7. Internal & External Communication

• Prepare internal communication messages, HR campaigns, and announcements.
• Assist in drafting emails, proposals, and marketing documents for cross-functional teams.

Required Skills & Experience

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 2–4 years of experience in marketing (agency or in-house).
• Strong understanding of digital marketing, social media, and branding.
• Good writing and content creation skills.
• Familiarity with tools like Canva, Adobe Suite, Google Analytics, Meta/LinkedIn Ads, CRM platforms.
• Strong organizational and communication skills.

Preferred Skills

• Experience with video editing, content scripting, or motion graphics is an advantage.
• Experience in the staffing, manpower, or HR industry is a plus.
• An understanding of marketing automation and AI-driven tools is preferred.

Why Join Us?

• Opportunity to work with a fast-growing, dynamic organization.
• Exposure to multi-country marketing operations.
• Growth opportunities across digital, brand, and performance marketing.
• Creative and collaborative work environment.