Marketing Executive

The Marketing Executive is responsible for executing on-ground marketing initiatives that strengthen brand presence and drive customer engagement across retail and event touchpoints. The role focuses on translating brand strategies into effective in-market execution.

Key Responsibilities:

• Plan and execute retail activations across stores to enhance customer experience and visibility.

• Manage branding installations, including in-store visuals, signage, and point-of-sale materials.

• Provide event and roadshow support, ensuring smooth execution and brand consistency.

• Coordinate with vendors and suppliers for production, installation, and logistics of branding materials.

• Ensure all activations and installations align with brand guidelines.

• Support campaign rollouts by overseeing on-ground execution and timelines.

• Monitor activation performance and provide feedback for continuous improvement.

Required Skills & Knowledge:

• Strong understanding of retail marketing and brand execution.

• Hands-on experience in events, roadshows, and activations.

• Knowledge of branding materials, production processes, and vendor management.

• Good coordination and communication skills.

• Ability to manage multiple projects and meet deadlines in a fast-paced environment.