Role Summary
The Marketing Executive will support the execution of marketing programs across campaigns, digital channels, content, and web operations.
Key Responsibility Areas:
Website Operations & Content Creation
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Design, update and manage web pages using CMS platforms.
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Publish landing pages, blogs and campaign content.
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Monitor website UX/UI, responsiveness, and basic performance metrics
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Create and update marketing assets using Canva, Adobe Creative Suite
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Ensure brand and messaging consistency across all digital assets.
Social Media & Digital Marketing
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Manage social media content across LinkedIn, Twitter/X, YouTube and Reddit.
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Design & Execute social calendar, support paid and organic campaign execution.
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Monitor engagement metrics and share performance insights.
Marketing Operations & HubSpot Support
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Support campaign execution and lead workflows using HubSpot.
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Assist with campaign setup, list management and basic reporting.
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Coordinate with SDR teams to ensure campaign driven followups are executed.
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Maintain trackers, timelines, and execution checklists.
Qualifications & Skills
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5–7 years of experience in marketing execution, digital marketing or coordination roles.
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Familiarity with HubSpot for campaign support and reporting.
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Handson experience with CMS platforms (WordPress, Webflow, or similar).
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Proficiency in Canva, Adobe Creative Suite and content tools.
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Strong copywriting skills for webpages, blogs, and social media.
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Working knowledge of SEO best practices and analytics tools (Google Analytics, SEMrush, etc.).
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Strong organizational skills with attention to detail and follow through.
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Ability to manage multiple tasks in a fast paced environment.