Marketing Executive - Community & Events

Role Overview

The Community Engagement & Events Executive will lead community engagement and event marketing initiatives for PakWheels’ automotive events across Pakistan, including Auto Shows, Car Melas, and New Wheels Expos. This role will own event marketing execution, community participation, and audience experience.

Key Responsibilities

• Build and manage relationships with automotive clubs, influencers, and enthusiast communities.
• Lead community engagement across PakWheels forums, social media, and niche automotive groups.
• Act as the marketing squad lead for events, ensuring timely execution of promotional campaigns and coverage.
• Collaborate with the events team to plan, promote, and execute Auto Shows, Car Melas, and New Wheels Expos.
• Drive audience participation through community activations and on-ground engagement.
• Conduct audience surveys and collect feedback to improve the event experience.
• Monitor engagement, event performance, and community sentiment, and share insights with stakeholders.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1+ year of experience in community management, events, PR, or marketing.
• Strong network within the Pakistani automotive community.
• Passion for the automotive industry.
• Strong communication, organizational, and execution skills.
• Willingness to travel for events.

At PakWheels, we take pride in fostering a dynamic and innovative workplace culture that values collaboration and growth. Since 2003, PakWheels.com has transformed the automobile industry in Pakistan, helping millions of Pakistanis buy, sell, and maintain their vehicles. By joining PakWheels, you'll be part of a mission to revolutionize the automobile landscape. Our environment thrives on creativity, teamwork, and forward-thinking ideas.