Marketing Executive (D2C Brands) (Remote)

Job Title: Marketing Executive (D2C Brands)
Type: Full-Time (Remote – UK Timings)
Reports To: Marketing Manager
Salary Range: PKR 85,000 – 110,000 (Based on experience & fit)

Role Overview

We are hiring a Marketing Executive to lead day-to-day brand execution and social media activity across three fast-growing D2C brands. This role focuses on content planning, creative direction, and visual storytelling across platforms such as TikTok, Instagram, and Facebook.

You will play a key role in shaping how each brand looks, feels, and communicates, working closely with designers to turn ideas into high-quality creative output.

Key Responsibilities

• Develop content strategies and creative direction across multiple D2C brands
• Write engaging captions, hooks, and content ideas aligned with each brand voice
• Create mood boards and clear creative briefs for designers
• Oversee creative output to ensure consistency in branding and quality
• Maintain and strengthen brand identity across all digital touchpoints
• Collaborate closely with the internal design team on daily execution
• Manage light Shopify tasks including product updates and content edits
• Monitor performance metrics and prepare simple, actionable reports

Requirements

• 1–3 years of experience in marketing or brand-related roles
• Bachelor’s degree in Business, Marketing, or related field (LUMS, LSE, NUST, IBA, IoBM, or Iqra preferred)
• Strong understanding of D2C branding and content strategy
• Excellent visual sense with strong creative judgment
• Strong communication skills and ability to translate ideas into clear briefs
• Basic understanding of analytics and reporting
• Highly organised, proactive, and comfortable working in a fast-paced environment

Nice to Have

• Experience working in fast-paced international or cross-cultural teams
• Prior exposure to international D2C brands
• Ability to work independently with minimal supervision
• Familiarity with Canva or basic design tools

Job Type: Full-time

Pay: Rs85,000.00 - Rs110,000.00 per month

Application Question(s):

• Where are you living? Kindly Specify the City
• How many years of experience do you have in marketing, content creation, or brand management roles?
• Do you have a Bachelor’s degree in Business, Marketing, or a related field?
• Which university did you graduate from?
• Have you worked with D2C (Direct-to-Consumer) brands before?
• Which platforms are you most experienced in for content execution?
• Are you comfortable working in UK timings (remote)?

Education:

• Bachelor's (Required)

Language:

• English (Required)

Work Location: Remote