Marketing Expert (E-Commerce & Google Media)

Job Description – Marketing Expert (E-Commerce & Google Media)

Position: Marketing Expert
Department: Marketing
Location: Lahore, Pakistan
Employment Type: Full-Time

Job Summary

We are looking for a skilled and creative Marketing Expert with strong knowledge in E-Commerce, Social Media Marketing, and Google platforms. The ideal candidate will be responsible for developing marketing strategies, managing online campaigns, increasing brand awareness, and driving sales growth across digital channels.

Key Responsibilities

• Manage and optimize e-commerce platforms and online marketplaces.
• Create and execute digital marketing campaigns across social media and Google platforms.
• Handle Google Ads campaigns including Search, Display, and YouTube Ads.
• Monitor and improve SEO and SEM performance.
• Create engaging content for social media, websites, and marketing materials.
• Analyze campaign performance and prepare marketing reports.
• Manage social media accounts including Facebook, Instagram, LinkedIn, TikTok, and other platforms.
• Coordinate with designers, sales teams, and management for marketing activities.
• Track market trends, competitors, and customer behavior to improve marketing strategies.
• Increase online traffic, lead generation, and conversion rates.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Proven experience in Digital Marketing and E-Commerce.
• Strong knowledge of Google Ads, Google Analytics, SEO, and SEM.
• Experience in social media management and paid advertising.
• Knowledge of e-commerce platforms such as Shopify, Amazon, Noon, or WooCommerce is an advantage.
• Excellent communication and creative skills.
• Ability to work independently and manage multiple campaigns.
• Strong analytical and reporting skills.

Preferred Skills

• Graphic design or video editing knowledge is a plus.
• Experience with Meta Ads Manager and email marketing tools.
• Understanding of branding and online customer engagement.

Salary & Benefits

• Competitive salary package
• Career growth opportunities
• Friendly and professional working environment
• Other benefits as per company policy

Work Location: In person