- Lead and implement the full marketing strategy (online and offline)
- Manage SEO, lead generation, and website performance in coordination with third-party agencies
- Own and manage the entire lead management process, including:
- Capturing leads from all property portals (paid and organic)
- Assigning and tracking leads via CRM
- Monitoring lead quality and conversion funnel
- Direct public relations and media outreach strategy
- Plan and manage participation in exhibitions, activations, and sponsorships
- Ensure brand consistency across platforms and materials
- Leverage Innovation, AI and tech solutions to stay ahead in the market
- Initiate improvements to boost department efficiency
- Set department KPIs and track campaign ROI
- Oversee and mentor team members
- Develop and implement strategic marketing plans tailored to specific real estate segments, ensuring alignment with business goals and market trends.
- Conduct market research to identify target audiences and competitor activities, enabling data-driven decision-making for effective campaigns.
- Create compelling property listings and promotional materials, leveraging high-quality visuals and engaging copy to attract potential buyers and renters.
- Manage and optimize digital marketing channels, including social media, email campaigns, and online listings, to enhance brand visibility and engagement.
- Coordinate open houses, events, and property showings, ensuring a seamless experience for clients and prospects while gathering valuable feedback.
- Establish and maintain strong relationships with real estate agents, clients, and industry partners to enhance networking and referral opportunities.
- Monitor and analyze marketing metrics and performance indicators, adjusting strategies based on insights to maximize ROI and lead generation.
- Oversee the marketing budget, ensuring effective allocation of resources and cost-effective tactics to achieve desired outcomes.
- Stay updated on industry trends, regulations, and technologies to ensure compliance and innovative marketing practices.
- Collaborate with the sales team to align marketing initiatives with sales objectives, fostering an integrated approach to client acquisition and retention.
Job Type: Full-time
Pay: AED8,000.00 - AED10,000.00 per month