Marketing Manager

Why us?

One Ocean Resort & Spa is undergoing an exciting transformation as it evolves into Dune House, debuting in Spring 2026. Located on the pristine shores of Atlantic Beach, the resort is being completely reimagined with elevated guest experiences, refreshed design, and a bold new brand identity. As part of this relaunch, we’re focused on driving revenue through innovative food and beverage strategies, impactful partnerships, and targeted marketing initiatives across both leisure and group segments. This is a unique opportunity for a dynamic, results-oriented food and beverage marketing manager to play a key role in shaping the future of a beloved destination, working alongside a supportive leadership team with a shared vision to deliver something truly exceptional.

Job Overview

The Marketing Manager serves as the hands-on driver of daily marketing execution and F&B sales for the property, translating brand strategy into compelling content, campaigns, and revenue-generating activations. Oversees day-to-day digital marketing, content creation, social media management, and private dining sales while supporting the Director of Marketing in executing experiential programming and brand initiatives. This role balances tactical digital marketing execution with proactive F&B event sales, requiring a hybrid marketing/sales professional who thrives moving between creating social content, closing private dining bookings, and executing on-property activations. The ideal candidate demonstrates passion for hospitality and F&B with the ability to execute strategically across digital channels, sales pipeline management, content production, and experiential marketing.

Responsibilities

• Execute daily digital marketing initiatives across all channels including social media, email campaigns, website updates, and third-party platforms

• Manage online presence and social media channels, including content creation, posting, community engagement, and responses across all platforms and third-party sites, ensuring unique and engaging storytelling that aligns with the brand.

• Own the rolling 90-day content calendar for property and F&B outlets that drives covers, bookings, private dining leads, and programming awareness

• Maintain and optimize Google Business Profile, Yelp, Resy/OpenTable/Tock listings, TripAdvisor, and other platforms with current information, menus, photos, and review responses

• Monitor and respond to online reviews and social media comments in brand voice

• Collaborate with Director of Marketing and agencies on website updates, landing pages, SEO optimization, and campaign tracking

• Prospect, respond to inquiries, and close private dining bookings, partial/full buyouts, and special events with clear monthly revenue goals

• Manage F&B sales pipeline from initial inquiry through post-event follow-up; maintain inquiry log, contracts, deposits, and pace reports

• Conduct site visits, create proposals, and present F&B capabilities to potential clients; detail event logistics including BEOs, menu selections, and timelines

• Upsell event enhancements including bar packages, chef experiences, and décor while protecting margins and guest experience

• Build repeat private dining business through strategic follow-up and relationship management with past clients

• Design marketing materials including flyers, menu inserts, table tents, digital ads, email templates, and promotional collateral using Adobe Creative Suite

• Support Director of Marketing in planning and executing experiential activations, pop-ups, chef collaborations, and branded events

• Attend property activations and events to capture content, support guest experience, and troubleshoot real-time issues

• Design email templates, write compelling copy, schedule campaigns, and track performance metrics to optimize future sends

• Align marketing calendars with operations, sales, and culinary teams to ensure campaigns and events are properly resourced and staffed

• Provide weekly reporting on social media performance, digital campaign metrics, private dining pipeline, F&B sales pace, and marketing KPIs by utilizing Google Analytics.

• Maintain organized files including BEOs, contracts, content calendars, asset libraries, campaign documentation, and vendor information

• Monitor marketing budget spend and provide monthly reconciliation to Director of Marketing/Director of F&B

• Stay current on social media platform updates, digital marketing trends, F&B sales best practices, and hospitality marketing innovations

Qualifications

Education/Formal Training

A four-year college degree or equivalent education/experience

Experience

Required to have a minimum of 2+ years of experience in a marketing position. Digital and hospitality experience preferred.

Knowledge/Skills

• Strong understanding of digital marketing including social media management, email marketing, content creation, and paid media execution

• Working knowledge of SEO best practices, Google Analytics, CMS platforms, Canva, and website optimization

• Proficiency with social media management tools, scheduling platforms, and analytics dashboards

• Experience with reservation and event management platforms including Resy, OpenTable, SevenRooms, or similar systems

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva for graphic design and content creation

• Sales experience with ability to prospect, present, negotiate, and close F&B events and private dining opportunities

• Understanding of event planning, BEO creation, menu detailing, and client relationship management

• Strong organizational skills with ability to manage multiple projects, deadlines, and competing priorities simultaneously in fast-paced environment

• Strong interpersonal and communication skills with ability to build relationships across all organizational levels

• Proven ability to work independently and collaboratively across departments

• Flexible and adaptable with willingness to work non-traditional hours including evenings, weekends, and holidays as business demands

• Passionate about hospitality, food & beverage culture, and creating memorable guest experiences

• Deep curiosity about culinary trends, social media culture, digital marketing innovation, and local market dynamics

Work Environment

This role is on property with a varied schedule; evenings/weekends/holidays as business demands.

Physical Demands

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Occasional standing.

• Occasional carrying and lifting of files and office items up to 25 lbs.

This position description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the associated with the position. May perform other duties as assigned.

Benefits

• Medical, dental, & vision insurance

• Health savings and flexible spending accounts

• Basic Life and AD&D insurance

• Company-paid short-term disability

• Paid time off for vacation, sick time, and holidays

• Employee assistance program

• Tuition Reimbursement

• Great discounts on Hotels, Restaurants, and much more.

ID: 2025-29318

Position Type: Regular Full-Time

Property : One Ocean Resort and Spa

Outlet: Hotel

Category: Sales & Marketing

Address : 1 Ocean Blvd

City : Atlantic Beach

State : Florida

EOE Protected Veterans/Disability