Marketing Manager

Do you want to be part of a team where we work collaboratively to achieve our goals? Do you enjoy working in an innovative and growth focused environment? A company that invests in its equipment and its team members? Then Hydro-Thermal is the company for you!

At Hydro-Thermal Corporation success is attributed to people who are committed to technical competence, are responsive to customers' needs, are friendly, are willing to work hard, have complete integrity, and are active in our industry and in the local communities.

The Marketing Manager will lead our marketing team and execute innovative campaigns that grow our brand, attract new customers, and boost engagement. The ideal candidate will have a mix of strategic thinking and hands-on campaign management experience, with a passion for digital marketing, sales team partnership and brand storytelling.

Responsibilities and Duties

• Develop and execute comprehensive marketing strategies across digital, print, and social platforms
• Manage marketing budgets, timelines, and team deliverables
• Oversee, plan, execute and analyze content creation, SEO, email marketing, and advertising campaigns
• Monitor performance metrics and analyze data to optimize campaigns
• Collaborate with sales team to align messaging and build customer-facing materials
• Proactively collaborate with internal teams to create customer-centric campaigns
• Conduct market research to identify customer trends and competitive insights
• Coordinate events, product launches, and promotional initiatives
• Manage and mentor marketing team members
• Maintain brand consistency across all channels and materials
• Manage the development and documentation of departmental procedures
• Participate in internal communication projects, along with other team members

Qualifications and Skills

• Strong understanding of digital marketing, analytics, and branding
• Exceptional communication, leadership, and organizational skills
• Proficiency with tools such as Google Analytics, SEMrush, social media management and CRM systems
• Ability to manage multiple campaigns and projects simultaneously, maintaining quality
• Data-driven mindset with creative problem-solving abilities
• Strong copywriting and content development skills

Education and Experience Requirements

• Bachelor’s degree in marketing or related education and/or experience
• 10+ years of experience in marketing, with at least 2-4 years in management or leadership role
• Proven track record of running successful marketing campaigns
Experience with digital platforms, paid media, and marketing automation

Travel:

• Minimal travel between our company locations, Headquarters and Business Innovation Center, both in Waukesha
• Occasional travel may be expected, possibly 3-4 times per year, for training/conferences or trade shows

Work Environment:

• This role is located in a business casual office environment. Office hours are Monday through Friday from 8:00am – 4:30pm

• May occasionally be exposed to dirt, dust, fumes, chemical vapors, metal work and loud noise
• Some physical activity including lifting, bending and standing for above average amounts of time
• Remain in a stationary sitting position for periods of time with the ability to work in a sitting and standing position

EEO Statement Hydro-Thermal Corporation provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty or status as a covered veteran in accordance with applicable federal, state and local laws.

We are currently only accepting direct applications for this position. We kindly request that search firms and placement agencies refrain from submitting inquiries or resumes at this time.

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