Marketing Manager – Jewellery Industry
Key Responsibilities
- Develop and execute 360° marketing strategies to enhance brand visibility and drive sales
- Lead digital marketing: social media, SEO/SEM, paid ads, influencer collaborations
- Plan and manage festive campaigns, new collection launches, and in-store promotions
- Create engaging content, brand stories, and marketing communication across platforms
- Coordinate with design, sales, and retail teams for campaign execution
- Oversee photoshoots, creative assets, catalogues, and brand visual identity
- Manage agencies for social media, creative, performance, and PR activities
- Conduct market research and competitor analysis to identify growth opportunities
- Track campaign performance through analytics tools and present reports
- Ensure consistent brand messaging across all digital and offline touchpoints
Key Skills
- Experience in jewellery or luxury retail marketing
- Strong digital marketing & social media expertise
- Content creation and brand storytelling
- Performance marketing & analytics
- Campaign planning & execution
- Creative mindset with attention to detail
- Excellent communication & team coordination skills
Job Types: Full-time, Permanent
Application Question(s):
- 5-8 yrs experience in marketing and sales
Experience:
- 10years: 5 years (Preferred)
Language:
- English, Tamil , Malayalam (Preferred)
Work Location: In person