Marketing Manager

Marketing Manager - experiential leisure and entertainment

I am supporting a fast growing experiential leisure and entertainment group that develops and operates its own venues in the UAE. Think active, social, family friendly concepts that attract kids, teens and adults and encourage repeat visits.

The company invests in, owns and operates its own sites, and in some cases manages locations on behalf of major landlords on a turnkey basis, including all marketing.

The culture is entrepreneurial rather than corporate. It suits someone who enjoys building, testing and improving, not just maintaining what already exists.

This role suits a digital first marketer who blends creativity with performance. You will lead the full marketing lifecycle for the company’s entertainment and leisure venues, from pre launch strategy through to day to day growth across multiple locations.

You will own digital performance, content, partnerships, events, PR and brand visibility, ensuring each venue achieves measurable growth in footfall, revenue and brand relevance.

You will report directly to the Managing Director and manage a small in house team as well as specialist agencies. It is a strategic and operational role in equal measure, and is not a rigid nine to five office job.

Key Responsibilities (quick overview):

• Digital Growth and Performance
• Budget and Agency Management
• Partnerships, Events and Revenue Initiatives
• PR and Brand Visibility
• Content and Influencer Strategy
• Brand Launch and Strategic Oversight

Our ideal candidate:

• 4 to 6 years in digital first marketing for a consumer brand, ideally in entertainment, F&B, lifestyle or hospitality in the UAE
• Strong brand side experience is preferred. Agency experience alone will not be the right fit
• Hands on experience running or closely managing Meta, TikTok and Google campaigns
• Strong understanding of CAC, CTR, ROAS and funnel optimisation
• Experience building audiences and communities for venues or consumer brands, and driving footfall or bookings
• Comfortable working in a lean, entrepreneurial environment rather than a large corporate structure

Thank you for your application. Only suitable candidates will be contacted.

Please note that by applying to this role, your profile will be searchable in our database. Our Recruiters will contact you should another suitable role become available.