Marketing Manager

Key Responsibilities:

• Develop and implement strategic marketing and outreach plans to drive student admissions and increase enrollment numbers.
• Build and maintain strong relationships with schools, colleges, training institutes, community centers, and industry partners to generate prospective student leads.
• Plan, organize, and manage seminars, workshops, career guidance sessions, and promotional events to attract students.
• Conduct counseling sessions and presentations to students and parents, providing detailed information about programs, admissions process, and career opportunities.
• Manage and track leads from inquiry to admission, ensuring timely follow-up and high conversion rates.
• Represent the institution professionally at educational fairs, exhibitions, and networking events.
• Conduct field visits for outreach and partnership development within assigned regions.
• Analyze market trends, competitor strategies, and student behavior to recommend improvements in marketing and recruitment strategies.
• Coordinate with admissions, placement, and management teams to ensure smooth onboarding of enrolled students.
• Prepare weekly/monthly performance reports and propose action plans for achieving admission targets.
• Train and guide promotional or field marketing teams where required.

Requirements:

• Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.
• Minimum 2–3 years of experience in marketing, sales, student recruitment, or business development (experience in the education sector preferred).
• Excellent communication, presentation, interpersonal, and negotiation skills.
• Target-driven, self-motivated, and capable of working independently with minimal supervision.
• Strong relationship-building and field management abilities.
• Proficiency in lead management and basic reporting tools.
• Willingness to travel as part of outreach and admissions activities.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Commuter assistance
• Internet reimbursement
• Provident Fund

Work Location: In person