Marketing Manager

Key ResponsibilitiesStrategy & Planning

• Design and execute offline marketing strategies aligned with Kartokart’s growth goals
• Plan monthly & weekly field marketing campaigns and territory-wise activation plans
• Set targets for team performance and campaign outcomes

Team Management

• Recruit, train, and manage a field marketing team
• Allocate daily tasks, routes, and activity plans to team members
• Monitor team productivity, discipline, and performance
• Conduct daily/weekly review meetings and field audits

On-Ground Execution

• Oversee activities like door-to-door marketing, kiosks, roadshows, and local promotions
• Ensure correct branding across flyers, banners, standees, uniforms, and kiosks
• Handle permissions and coordination for local events and activations

Partnerships & Local Tie-ups

• Build and manage partnerships with shops, vendors, apartments, institutions, and local bodies
• Identify new offline growth opportunities and expansion areas

Reporting & Analysis

• Track daily performance metrics (leads, conversions, sign-ups, downloads, reach)
• Submit structured daily/weekly/monthly reports
• Provide market insights, competitor activity reports, and customer feedback

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person