Marketing Manager

Company: Sprouto Group
Location: DHA Phase 8, Lahore (Onsite)
Working Hours: 1:00 PM – 10:00 PM
Job Type: Full-time

Marketing Manager

Join Sprouto and help shape the growth of a modern software development business.

Sprouto is a software development company focused on building scalable digital products, platforms, and intelligent systems for clients in the UK and international markets. We specialise in product engineering, application development, AI-driven solutions, and long-term technology partnerships.

As we continue to scale, we’re looking for an experienced Marketing Manager to lead and execute our marketing strategy. This is a senior, hands-on role where you will take ownership of brand, demand generation, content, and digital marketing, working closely with leadership to drive growth.

This position is fully onsite at our office in DHA Phase 8, Lahore.

The Role

As Marketing Manager at Sprouto, you will be responsible for building and executing a clear marketing strategy that supports business growth, brand positioning, and lead generation. You’ll work across strategy and execution, managing campaigns end-to-end in a fast-paced software and technology environment.

Key Responsibilities: Marketing Strategy & Brand

• Develop and execute Sprouto’s overall marketing strategy aligned with business goals
• Own brand positioning, messaging, and tone of voice across all channels
• Ensure consistency across website, presentations, proposals, and marketing assets

Demand Generation & Growth

• Plan and deliver lead generation campaigns targeting UK and international markets
• Work closely with sales and leadership to support pipeline growth
• Track performance and optimise campaigns based on data and insights

Content & Digital Marketing

• Lead content strategy including website content, case studies, blogs, and social media
• Manage digital channels including LinkedIn, email marketing, and paid campaigns
• Oversee SEO strategy and performance

Campaigns, PR & Partnerships

• Plan and manage marketing campaigns, launches, and announcements
• Support partnerships, events, and thought-leadership initiatives
• Identify opportunities to strengthen Sprouto’s market presence

Analytics, Tools & Execution

• Monitor marketing KPIs, reporting on performance and ROI
• Manage marketing tools, platforms, and automation where relevant
• Continuously improve processes, workflows, and marketing efficiency

What We’re Looking For

• Minimum 5 years’ experience in a Marketing Manager or senior marketing role
• Experience marketing software development, SaaS, AI, or technology services preferred
• Strong understanding of B2B marketing and lead generation
• Excellent written and spoken English
• Confident managing both strategy and hands-on execution
• Data-driven, organised, and commercially minded
• Permanently based in Lahore or willing to commute daily
• Comfortable working onsite from 1:00 PM – 10:00 PM

Why Join Sprouto

• Lead marketing for a growing, international software development business
• High level of ownership and influence on company growth
• Work closely with leadership and sales teams
• Fast-paced, ambitious, and collaborative culture
• Long-term career growth and development opportunities

If you’re ready to take ownership of marketing and play a key role in scaling a software and AI-focused business, we’d love to hear from you.

Work Location: In person – DHA Phase 8, Lahore
Job Type: Full-time

Job Type: Full-time

Pay: Rs50,000.00 - Rs70,000.00 per month

Work Location: In person