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Marketing Manager

WE ARE CAESARS

At Caesars Entertainment, our Mission, Vision & Values reflect our unique purpose, providing people with possibilities and places to have fun. Our Mission, Vision & Values represent a unifying and inspiring way forward, and all Team Members are expected to uphold them.

Our Mission: “Create the Extraordinary"
Our Vision: “We create spectacular worlds that immerse, inspire and connect you. We don’t perform magic; we create it with excellence.”
Our Values: “Blaze the Trail, Together We Win, All-In on Service”

Our corporate social responsibility framework, People Planet Play, represents our continuous dedication to enhancing economic development, uplifting the wellbeing of our Team Members and their families, and making positive contributions to the communities we operate in.

JOB SUMMARY

Assists Director of Marketing with developing monthly, quarterly and annual property level strategic plans and oversees various components of the following marketing functions: Promotions, Special Events, and Advertising. Works closely with Casino Marketing to create exceptional experiences for our target customers within our financial guidelines.

HOW YOU WILL CREATE THE EXTRAORDINARY

  • Works closely with Director of Marketing in the development, execution and analysis of effective marketing programs targeted to existing and new customers, including all customers of the Horseshoe, Harrah’s and Caesars brands.
  • Responsible for increasing revenue on a year-over-year basis while maintaining the appropriate cost structures.
  • Responsible for Lounge Marketing Operations.
  • Establishes, maintains and controls department budgets for Promotions & Events and Advertising.
  • Manages all marketing programs and activities to ensure accuracy and integrity of all direct mail offers, offer redemptions, customer lists and customer records.
  • Supports all operating departments and marketing functions to ensure needs are met in a timely manner and all marketing deadlines are met.
  • Develops, manages and has accountability for the annual promotions and casino events marketing plan and yearly budget. Contacts and develops plans with corporate representatives to support and execute appropriate brand marketing programs.
  • Works with corporate marketing and/or surrounding advertising or media in regard to local marketing strategies.
  • Interfaces with agencies, divisional and corporate marketing regarding local marketing strategies.
  • Serves as a leader for Team Members while fostering teamwork, employee morale, motivation and open communication, while maintaining or increasing EOS/SFS metrics
  • Achieves desired results in all areas of responsibility through staff development and training programs, established methods, procedures and guidelines to maintain desired standards, and high-quality service. Then, monitors results through inspection, evaluation and analysis. Makes changes if necessary to achieve end results.
  • Management accountability for all Team Members for day-to-day and long-term operations to include hiring, training and developing Team Members which include coaching, mentoring and appropriate performance management up to and including separation.
  • Supports all operating departments and marketing functions to ensure needs are met in a timely manner and all marketing deadlines are met.
  • Manages and ensures appropriate level of inter- and intra- departmental communication of all marketing activity.
  • Allocates resources to areas that create value and service to our guests and to Harrah’s & Horseshoe.
  • Presents oneself as a credit to Company and encourages others to do the same.
  • Performs all other related and compatible duties as assigned.

WHAT YOU WILL NEED

  • Bachelor's Degree (BA) from a four-year accredited college or university with major course work in business or related field preferred.
  • 2 years progressively more challenging role in marketing or operations with lead or supervisory experience preferred.


    ADDITIONAL REQUIREMENTS

  • Good oral and written communication skills including tact when dealing with difficult customers, must be fluent and literate in English.
  • Excellent interpersonal skills and organizational ability.
  • Ability to perform effectively under significant pressure typically associated with meeting the demands and timetables of the gaming industry.
  • Must be proficient in Excel, Word, Power Point, Access and Microsoft Outlook.
  • Knowledge of player tracking systems (CMS/WINet/SMART and other databases)
  • Ability to prioritize multiple projects and meet strict deadlines.
  • Ability to understand and analyze Budget & P&L Statements.
  • Ability to respond calmly and make rational decisions in stressful situations with co-workers, guests and vendors.
  • Ability to stand and walk, and mobility to move easily around entire property for entire shift. Must be physically mobile with reasonable accommodations including ability to push, pull, carry and lift up to 20 lbs., and the ability to push, pull, reach, bend, twist, stoop, stack, crouch, kneel and balance when performing job duties in varying work areas such as confined spaces.
  • Must be able to maintain a neat, well-groomed, professional appearance and uphold the company appearance standards.
  • Adheres to departmental and company policies and maintains compliance with all regulatory, governmental, and safety requirements.
  • Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business.
  • Physically mobile with reasonable accommodations including ability to lift up to 50 lbs., and ability to push, pull, reach, bend, twist, stoop and stack. Must be able to run on level surfaces, as well as, up and down stairs.
  • Must be able to work in areas containing dust, second hand smoke, varying noise and temperature levels, lighting, vibration, crowds and air quality.
  • Must be able to work in a fast paced environment
  • Must be flexible with schedule, including nights, weekends, and holidays as required. Will be subject to call 24 hours in case of emergency or facility need.

ABOUT US

Harrah’s Council Bluffs, Horseshoe Council Bluffs, the Mid-America Center, and the Hilton Garden Inn, all part of Caesars Entertainment’s expansive portfolio, are looking to bring the best talent from around the area to the Empire. We know that excellent service begins with our team members, which is why we are all inspired by the company’s Mission, Vision, and Values and why we strive for greatness each and every day. From providing the best gaming experience with two casino properties to offering two hotels with varying amenities, and convention, meeting, and entertainment space perfect for events big and small, our teams and properties are here to serve the Council Bluffs-metro area no matter the need.

TOGETHER WE WIN

We believe in delivering family-style service—an approach that fosters warmth, connection, and a genuine sense of belonging. Our team treats every guest and colleague with the same care and hospitality we would extend to family, creating a welcoming environment built on respect, teamwork, and personalized attention. Whether assisting customers or collaborating with coworkers, we prioritize service that is thoughtful, supportive, and rooted in genuine relationships.

DISCLAIMER

The below statements are intended to describe the general nature and level of work being performed in this position. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of the position. The Company reserves the right to make changes to the job description whenever necessary.

As part of the onboarding process for new hires, candidates will be required to complete a background check. In addition, pre-employment drug testing is mandatory for any role operating a motor vehicle (Valet, Bus Drivers, Limo Drivers), Facilities and/or Engineering, Lifeguards, Pilots, Security and Surveillance roles. Pre-employment screenings will be completed prior to an offer being extended, except where applicable law requires that such pre-employment screening may occur post-offer. The Company is an equal opportunity employer and does not discriminate against employees or applicants based on race, color, national origin, sex, age over 40, religion, disability, sexual orientation, gender identity or expression, veteran status, marital status, or any other characteristic protected by law.

ADA

Caesars Entertainment will engage in an interactive process and make reasonable accommodations, as required by law, for individuals with disabilities or to accommodate pregnancy, pregnancy-related conditions, or where a conflict exists between the position and an individuals’ religious beliefs or practices.

EQUAL EMPLOYMENT OPPORTUNITY

Caesars Entertainment is an Equal Opportunity Employer. Caesars Entertainment will not discriminate against any employee or applicant based upon a person’s race, color, creed, religion, national origin, sex, marital status, disability, status with regard to public assistance, age, sexual or affectional orientation, gender identity, familial status, ancestry, local human rights commission activity, citizenship, genetic information, protected veteran or military status, or any other protected class.

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