Marketing Manager

Required Experience: +10 years of Experiance

Main

- Conduct market research to inform marketing strategies.
- Develop and execute promotional campaigns and events.
- Manage social media accounts and online marketing efforts.
- Collaborate with the sales team to create in-store promotions.
- Analyze sales data to measure the effectiveness of marketing strategies.
- Prepare and manage the marketing budget.
- Foster relationships with community organizations and local businesses.

- Assist in creating the annual marketing calendar to enhance customer journey and boost footfall and basket values.
- Contribute innovative ideas for new programs and branding techniques.
- Oversee graphic designers, photographers, and media specialists for marketing projects.
- Collaborate with the Digital team to implement and develop regional marketing strategies.
- Manage social media PR to increase customer engagement.
- Launch marketing initiatives and loyalty schemes to enhance customer interaction.
- Implement strategies to improve the customer journey and in-store experience.
- Develop marketing strategies aligned with strategic objectives, using customer insights and market analysis.
- Plan marketing activities with effective measurement of spending.
- Stay updated on digital marketing trends and execute relevant plans.
- Manage marketing agencies cost-effectively with clear deliverables.
- Oversee in-house creative services to support new concepts while maintaining brand standards.
- Collaborate with third-party suppliers to optimize digital platforms and marketing results.
- Manage marketing tasks and campaigns.
- Use research to guide the marketing team on projects and strategy.
- Identify areas for improvement in products and marketing.
- Collaborate on budgets and marketing objectives.
- Support integrated marketing campaigns for our products.
- Document all campaigns and plans pre-implementation.
- Monitor campaign impact and produce monthly reports.
- Represent the market at events, promoting products and liaising with partners.
- Collaborate on engaging content for online reputation building.
- Develop basic design skills for minor marketing collateral updates.
- Ensure strong brand representation at external events.
- Work closely with the team to execute marketing materials as per the annual calendar.

Job Type: Full-time

Pay: From BD1,000.000 per month

Work Location: In person