Marketing Manager | Groomy Pet

We are looking for an enthusiast experienced marketing freelancer to join this newly established practice in Abu Dhabi. The successful candidate will be in charge of all the marketing activities, organizing and centralizing all the work related to social media management within the facility, centralization with the SEO and social media marketing companies collaborating with us, boosting the retail sales and events.

Key Responsibilities:

• Manage and coordinate with collaborating marketing companies our editorial calendar to ensure timely publication
• Pet related events organization
• Write blog posts for the website and social media
• Identify gaps in our content and recommend new topics
• Create style guides to use as a reference
• Proofread and edit written pieces before publication
• Schedule social media posts
• Understand customers’ needs to help the SEO company that collaborates with us
• Monitor web traffic and engagement (e.g., conversions and bounce rates)
• Coordinate with marketing and design teams to illustrate articles
• Follow industry-related news and generate ideas around trending topics
• Review and update published content as needed
• Working closely with all colleagues and nurture a culture of collaboration and teamwork.

About the Company:

Groomy is a leading and revolutionizing pet grooming facility with a focus on natural products and personalized care for each pet. Our comprehensive services include haircuts, deshedding, paw pad shaves, sanitary trims, eye and ear cleaning, and precise nail trimming.

Committed to providing a calm and stress-free atmosphere, Groomy ensures pets have a positive grooming experience.

Groomy is dedicated to creating a nurturing experience that helps pets look and feel their best!

Required Qualifications:

• Minimum of 3 years of experience in marketing, preferably within the pet care, retail, or service industry.

• Proven ability to develop and execute marketing campaigns, including social media, digital advertising, and brand promotions.

• Strong skills in content creation, analytics, and market research, with the ability to translate insights into actionable strategies.

• Excellent communication, project management, and team collaboration skills, with experience coordinating cross-functional initiatives.

Key Skills:

• Digital marketing and social media management

• Content creation and campaign execution

• Data analysis and performance tracking

• Strong communication and project management skills