Marketing Manager - Jewellery Industry

*Job Title:* Assistant Marketing Manager I Jewellery Industry

Location: Theatre Road, Kolkata & Salt Lake City, Kolkata/Guwahati (Frequent travel required)
Budget: Up to ₹50K

*About Us:*

A renowned jewellery brand seeking an experienced Assistant Marketing Manager to drive our marketing efforts and elevate our brand presence.

*Key Responsibilities:*

1. *Social Media Management:* Develop and implement engaging content strategies, monitor industry trends, analyze campaign performance, and optimize strategies to drive customer engagement and sales.

2. *Digital Marketing Campaigns:* Lead digital initiatives, collaborate with external agencies, and utilize analytics tools to monitor KPIs and campaign ROI.

3. *In-store Promotions:* Plan and execute promotional events, work closely with visual merchandising teams, and develop loyalty programs to enhance customer retention.

4. *Market Research & Consumer Insights:* Conduct market analysis, stay updated on trends, and recommend product innovations to meet evolving customer demands.

5. *Stakeholder & Cross-functional Coordination:* Liaise with advertising agencies, suppliers, and key partners to ensure effective execution of marketing plans.

6. *Content Development:* Oversee creation of high-quality marketing materials, write and review promotional content for digital and print channels.

7. *Public Relations & Branding:* Build brand credibility through influencer collaborations, blogger partnerships, and media outreach.

8. *Sales Data Analysis & Reporting:* Analyze marketing and sales data, present actionable insights and performance reports to senior management.

9. *Budget Planning & Management:* Develop and manage the marketing budget, negotiate with vendors and service providers.

10. *Team Leadership:* Lead, mentor, and develop a high-performing marketing team.

*Requirements:*

- MBA or BBA in Sales & Marketing

- Background in Mass Communication or Marketing preferred

- Minimum 5 years of experience in Sales & Marketing

- Experience in digital marketing, social media management, and team leadership

*What We Offer:*

- Competitive remuneration package

- Opportunity to work with a renowned jewellery brand

- Collaborative and dynamic work environment

*How to Apply:* talenthub@duaspotli.com / 8240505565

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹45,000.00 per month

Benefits:

• Health insurance

Application Question(s):

• How many years of experience do you have in marketing or retail (preferably jewellery or FMCG industry)?

• Are you comfortable travelling frequently between Kolkata, Guwahati, and nearby regions?

• What is your Current Salary and expected monthly salary?
• Have you planned in-store promotions, festive campaigns, or loyalty programs to boost sales and customer engagement?
• Are you comfortable leading a marketing team, coordinating with vendors, and managing budgets while reporting campaign results to senior management?
• Do you have experience managing social media and digital campaigns (SEO, Google Ads, Email Marketing) for retail or jewellery brands?

Work Location: In person