Position Purpose:
The Marketing Support Specialist supports development & tracking of strategic marketing goals by department. The Marketing Support Specialist will provide reporting / analysis, project management support, and centralized tracking to support cross-functional marketing initiatives.
Key Responsibilities:
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20% Collaboration - Collaborate with Retail Media+ Partner Management and Audience Marketing to execute aggregate reporting & analysis on vendor campaign performance for readouts with supervisor & broader merchandising organization
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30% Competitive Activity - Track and report on competitive activity, aggregate marketing performance, budget deployment, and progress against strategic priorities by week for assigned department(s) and provide summarized reports to support strategy development
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10% Manage Promotions - Manage internal promo generation/calendar & barcode management processes for assigned department(s), may include coupon process
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10% Promotional Coverage - Maintain centralized reference documents for promotional coverage & affected SKUs/vendors; notify internal stakeholders as needed when materials are updated
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5% Reporting - Report out marketing & competitive activity during internal status updates and merchant staff meetings
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5% Special Projects - Work on special projects as directed
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20% Strategy - Provide support in developing department overall strategy playbook & strategic event briefs to be leveraged by cross-functional marketing execution teams
Direct Manager/Direct Reports:
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This position typically reports to Senior Manager, Category Marketing
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This position has 0 direct reports
Travel Requirements:
Physical Requirements:
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Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
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Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
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Must be eighteen years of age or older.
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Must be legally permitted to work in the United States.
Preferred Qualifications:
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Excellent written and verbal communication skills
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Bachelor's degree in marketing, advertising, or a business-related field
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1+ years of relevant experience (i.e. advertising, marketing, media, social, or agency roles)
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Experience managing projects and working with cross-functional stakeholders
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Experience with SharePoint, PowerPoint and Excel
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Strong organizational skills & attention to details
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Ability to communicate clearly with teammates and supervisors in both verbal and written communications
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An adaptive mindset and a willingness to learn new skills & processes
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Ability to manage deadlines & milestones across multiple simultaneous projects
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A collaborative approach and willingness to seek help as needed
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A strategic approach to execution, including an ability to identify process improvements
Minimum Education:
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The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Competencies:
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Action Oriented
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Collaborates
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Drives Engagement
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Communicates Effectively
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Drives Results
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Manages Conflict