Marketing Planning Manager

Location: Lahore, Islamabad, Karachi

Experience Required

· Minimum six years' experience in tobacco or a similar FMCG category

· Effective communication skills.

· Effective negotiation and influencing skills.

· Team management: Motivating, coaching and developing people.

Technical / Functional / Leadership Skills Required

· Forecasting techniques

· Competitor analysis

. Regional experience and financial background as bonus

Job Responsibilities:

• Develop and maintain comprehensive market & competitive understanding & analysis. Provide insights pre-empting competitor strategy to allow proactive decision making and planning.
• Facilitate & drive monthly planning cycle (SOP) ensuring efficiency, right understanding and planning to allow decision making and avoid any opportunity loss/cost for company.
• In-depth understanding of all markets to ensure best planning for industry, volume and share & ensure quality input into key regional/global milestones.
• Co-ordinate the development of integrated long-term macro-economical forecasts for the total tobacco market, short-term forecasts and competitive business scenarios as input to corporate and marketing plans.
• Identify and propose improvement opportunities in current process to enhance the effectiveness of the generation of market/industry and insights.
• Continuously strive to improve current tools and methodologies to improve analysis of information.
• Support in above market reporting as required.
• Support the cadence on reporting, planning and forecast strategy with on-time and actionable insights.
• Be an effective partner to multiple stakeholders across functions & seniority