Marketing Print Production Manager

About Rack Room Shoes

Great shoes for men, women and children in comfort, dress, casual, and athletic categories make Rack Room Shoes the family footwear retailer of choice. The company offers a wide selection of nationally recognized brands known for their quality. Rack Room Shoes also offers an assortment of exclusive private brands commissioned from the best manufacturers in the business. Our private brands offer customers great styles and outstanding values, which translates into satisfied, loyal, repeat customers.

Position Description:

The Marketing Print Production Manager is responsible for overseeing the timelines, print production and trouble-shooting processes for all in-store Marketing campaigns. This role is critical to ensuring that marketing materials are delivered with the highest quality, on schedule, and within the allocated budget

Core Responsibilities:

• Support Branded Promotional Events: Contribute to the planning and execution of promotional events designed to enhance brand visibility to drive sales and traffic. Actively participate in the cross-functional brainstorming and logistical execution of these initiatives.
• Manage Print Production: Collaborate with both national and local print vendors to obtain estimates and ensure that production runs smoothly. This includes maintaining working relationships with our existing vendor, as well as selecting vendors based on quality and cost-effectiveness for seamless operations, as needed.
• Traffic/ Project Management: Oversee all in-store related creative projects within the marketing department through the various stages of approval – including internal and external reviews, proofing and revisions - ensuring that they are delivered on time, within scope to meet the desired objectives. Ensure that final files are correctly formatted and uploaded to the printer to meet all deadlines.
• Enhance Promotional Awareness: Continuously seek and recommend innovative strategies to elevate promotional efforts and enhance brand visibility in-store. This could involve exploring new media, technologies, or marketing methods to bring the creative vision to life effectively.
• Collaboration with Store Operations Team: Work closely with the Store Operations Team to manage and execute promotional communications effectively to over 500 physical retail locations. This includes coordinating efforts to ensure that stores are updated with the latest signage and promotional materials.
• Database and Inventory Maintenance: Regularly update and maintain the internal store profile database and signage inventories to ensure accurate tracking and availability of marketing materials. This ensures all stores have the resources they need for successful promotions.
Point of Contact for Signage Issues: Act as the primary contact for troubleshooting any signage-related issues, addressing varying levels of complexity for stores, regional staff, and overall operations. Rapid problem resolution is essential to minimize disruptions.

Knowledge, Skills, and Abilities :

• Communication Skills: Must possess excellent verbal and written communication abilities to present ideas clearly and engage various stakeholders effectively.
• Ability to Thrive Under Pressure: Demonstrated effectiveness under tight deadlines and in fast-paced
• environments, managing multiple tasks simultaneously while maintaining project quality.
• Organizational Skills: Strong organizational skills are essential to prioritize tasks and ensure that projects are completed on time.
• Problem-Solving Abilities: Must have a proactive approach to identifying issues and developing effective solutions.
• Self-Motivation: Ability to work independently while collaborating effectively within a team environment, providing support where needed.
• Undertake additional in-store signage projects as assigned by the Director of Integrated Marketing, contributing to the overall success of integrated marketing initiatives.

Minimum Requirements:

• Education: A bachelor’s degree in communications, marketing, or a related field is preferred.
• Experience: A minimum of 3-5 years of relevant work experience in marketing or production management.
• Technical Skills: Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and Adobe Creative Suites is essential, with experience in WorkFront considered a plus.
• Industry Knowledge: Familiarity with the pre-press and printing processes is crucial. Prior experience in retail marketing is highly desirable and will be advantageous in this role.

Physical Demands:

This position is primarily sedentary. Applicants, with or without accommodations, must be able to sit for extended periods, as well as occasionally stand and walk. The role requires reaching, grasping, and possessing fine motor skills for typing. Additionally, candidates should be able to lift light objects, such as files, bend or stoop to access lower drawers, and have good near vision for computer work.

Work Environment:

• Office Environment
• Working primarily in an office environment, 4 days a week in Office.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.