Marketing & Sales Coordinator
Dubai, UAE
KEY RESPONSIBILITIES
1.Market & Category Data Analysis
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Using Global Data, Euromonitor, purchased market data, bespoke research studies
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Providing input & recommendations on category focus for business strategy / Competitor understanding
2.Local Consumer Insights
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Using Global Data, Euromonitor, Mintel, bespoke research studies
3.Building relationships with local research agencies to support with relevant local market insight
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Understanding consumer choices in categories we play in and want to pursue
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Being the marketing expert in the local market
3.Food & Beverage Trends
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Pro-actively researching local food & beverage trends /Exploring top menus & restaurants and what is trendy
4.McCormick Capabilities
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Creating a McCormick capabilities deck to share with new and current customers, including focus on the local factory
5.Creating toolbox
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Lead Food Safaris in local market / workshops with key customers
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Facilitation of internal workshops
6.Customer Engagements
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Support F2F customer engagements
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Provide support to R&D for innovation sessions
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Interface with key customers like Pepsico, yum, McDonald especially with their marketing team to support on their Innovation agenda.
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Be an active part of the Marketing & Business Development team, adding value to the flavour solution business growth in Middle East region.
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To provide back up support to Commercial Controller in managing Pepsico business
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in the region.
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Helping to prepare periodic sales reports / Presentations for Dubai Commercial Team
CANDIDATE PROFILE
• Market research/insights with exposure to marketing, NPD, and innovation.
• Strong business acumen, analytical, and presentation skills; project management ability.
• Effective communication in English both verbal and written, spoken Arabic would be an added advantage
• Ability to build and sustain relationship at all levels (internal and external)
• Proficient in PC/software tools; adaptable to complexity and changing priorities